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Voltar para Gestão de Empresas do Ramo de Alimentação & Bebidas

Comentários e feedback de alunos de Gestão de Empresas do Ramo de Alimentação & Bebidas da instituição Universidade Luigi Bocconi

3,849 classificações

Sobre o curso

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Melhores avaliações


31 de jul de 2022

It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.


27 de jul de 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

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226 — 250 de 1,065 Avaliações para o Gestão de Empresas do Ramo de Alimentação & Bebidas

por mohamed s a i

28 de fev de 2020

Thanks for your help and support me

por Domenico P

7 de abr de 2020

Interesting and well organized !!

por Ian P

23 de mar de 2020

Amazing course. Very recommended.


3 de jan de 2020

Muy practico y claro, recomendado

por hsinjou s

1 de nov de 2015

great course ! I did enjoy a lot!

por Yi-Ting Y

17 de mai de 2017

Really useful and well-designed!

por Martina C

2 de abr de 2020

Very clear and well structured!

por Gabriele D

27 de dez de 2019

Its really good and interesting

por juan

19 de abr de 2016

excelente curso me gusta mucho.

por Rey E N

9 de dez de 2015

very informative and up to date

por vikram r

15 de out de 2015

very good content in the course

por Xinyi G

22 de nov de 2016

really enjoyed the interviews!

por Alfredo P G

11 de abr de 2018

Everything I needed and more!

por carlos e c

24 de ago de 2018

Glorious!. Amazing!. Superb!

por Pamela J

7 de mar de 2018

Excelente curso, muy bueno


25 de jan de 2018

really interesting course

por :-:sabina:-: d

1 de jan de 2020

corso molto interessante

por Fedelyn V

14 de jun de 2018

amazing!very informative

por Charlotta R

4 de out de 2015

Great course, thank you!

por Jatin P

15 de jun de 2017

Excellent Course Materi

por Anonymus L

4 de jan de 2017

Great course, thank you

por Daniel A M R

27 de set de 2017

altamente recomendado

por Chongtao P

20 de dez de 2015

Very practical course

por francesco l

9 de ago de 2019

Prfect...what else?

por B G

26 de dez de 2015

Highly recommended!