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Comentários e feedback de alunos de O que é "Social"? da instituição Universidade Northwestern

3,663 classificações
962 avaliações

Sobre o curso

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...

Melhores avaliações

6 de Out de 2016

Great course. Looking forward completing whole specialization.\n\nAdditionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.

12 de Mai de 2016

A really great introduction to Social Media Marketing and an opportunity to gain access to really useful tools that make me competitive in the job market. Very excited to begin MOOC 2 of this program.

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851 — 875 de 942 Avaliações para o O que é "Social"?

por Nelson

17 de Out de 2017

It was a good introductory course.

por Herbert V

29 de Mar de 2017

Excellent, the best introduction!

por abuettner

21 de Jan de 2016

Thank you for those great insights

por Jasee S

6 de Mai de 2020

i learned a lot from this course

por Paula G

9 de Out de 2015

Really enjoying this mooc so far


7 de Abr de 2016


por Anne-Sophie C

24 de Ago de 2020

Good content and learned a lot

por Sadek K

15 de Dez de 2015

Great Introduction for Social

por Michelle E

19 de Jan de 2019

Great insights and content

por Stephan A R D

2 de Fev de 2016

Very good and practical.

por Linda L

4 de Mai de 2018

Pretty good. Thank you.

por Jack H

23 de Jun de 2020

Good insight to social

por Ahmed T

26 de Fev de 2017

I enjoyed it really

por Virginie R

4 de Nov de 2015

Really interesting

por Wellington G C

28 de Dez de 2017

very informative

por David C K

2 de Nov de 2020

Great course.

por Shani P

21 de Jan de 2018

What I liked:

por maria a g

29 de Fev de 2016

great content

por Lamine A A

21 de Nov de 2019


por Rahul B

23 de Ago de 2019


por Paitoon p

21 de Fev de 2019

Good Course

por Elisa B

20 de Nov de 2016


por Saroj T

15 de Abr de 2020


por Muhammad A

25 de Mai de 2019


por Emma H

9 de Out de 2016