This course assists aspiring and active entrepreneurs in developing great ideas into great companies. With strong economies presenting rich opportunities for new venture creation, and challenging economic times presenting the necessity for many to make their own job, the need to develop the skills to develop and act on innovative business opportunities is increasingly vital.
Este curso faz parte do Programa de cursos integrados Empreendedorismo: como iniciar um negócio inovadorEmpreendedorismo: Como Iniciar um Negócio Inovador
oferecido por
Programa de cursos integrados Empreendedorismo: como iniciar um negócio inovadorEmpreendedorismo: Como Iniciar um Negócio InovadorUniversidade de Maryland, College ParkInformações sobre o curso
30,159 visualizações recentes
Resultados de carreira do aprendiz
80%
comecei uma nova carreira após concluir estes cursos
80%
consegui um benefício significativo de carreira com este curso
43%
recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 8 horas para completar
Inglês
Legendas: Árabe, Francês, Portuguese (European), Chinês (simplificado), Italiano, Português (Brasil), Vietnamita, Coreano, Alemão, Russo, Turco, Inglês, Espanhol
Habilidades que você terá
Opportunity IdentificationManagementInnovationEntrepreneurship
Resultados de carreira do aprendiz
80%
comecei uma nova carreira após concluir estes cursos
80%
consegui um benefício significativo de carreira com este curso
43%
recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 8 horas para completar
Inglês
Legendas: Árabe, Francês, Portuguese (European), Chinês (simplificado), Italiano, Português (Brasil), Vietnamita, Coreano, Alemão, Russo, Turco, Inglês, Espanhol
oferecido por
Universidade de Maryland, College Park
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
Programa - O que você aprenderá com este curso
2 horas para concluir
Introduction to Innovation and Entrepreneurship
This module includes a welcome to the course, an orientation to our teaching approach and faculty, and an introduction to the fundamentals of innovation and entrepreneurship.
2 horas para concluir
9 vídeos (Total 56 mín.), 9 leituras, 1 teste
9 videos
Introduction to the course5min
What is entrepreneurship?4min
Who is an entrepreneur?7min
Entrepreneurship, creativity, & innovation6min
The world's most innovative companies6min
Types of innovation14min
Entrepreneurs and strategic decisions6min
The opportunity analysis canvas3min
9 leituras
Welcome to Developing Innovative Ideas for New Companies3min
Meet Dr. James V. Green3min
Connect with your Classmates3min
Earn a Degree Online in Entrepreneurship and Innovation5min
Our book for the course3min
Reading: The Opportunity Analysis Canvas20min
Slides1min
"The Innovator's Dilemma" by Clayton Christensen1min
"Out of Our Minds: Learning to be Creative" by Ken Robinson1min
1 exercício prático
Entrepreneurial perspective20min
2 horas para concluir
Entrepreneurial Mindset, Motivations, and Behaviors
This module explores entrepreneurial thinking with attention to entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors.
2 horas para concluir
8 vídeos (Total 49 mín.), 3 leituras, 1 teste
8 videos
Entrepreneurial mindset9min
Guest Lecture with Alexa von Tobel, Founder and CEO of LearnVest.com8min
Entrepreneurial motivations7min
Guest Lecture with Penny Pritzker, U.S. Secretary of Commerce Penny Pritzker - How did you decide to become an entrepreneur?2min
Entrepreneurial behaviors4min
Risk taking in entrepreneurial decision-making6min
Risk, uncertainty, and stakeholder involvement8min
3 leituras
Reading: The Opportunity Analysis Canvas20min
Slides1min
The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by Rita Gunther McGrath and Ian MacMillan1min
1 exercício prático
Entrepreneurial mindset, motivations, and behaviors20min
2 horas para concluir
Industry Understanding
This module examines how to recognize entrepreneurial opportunities based on market conditions and industry factors.
2 horas para concluir
9 vídeos (Total 91 mín.), 3 leituras, 1 teste
9 videos
Knowledge conditions6min
Demand conditions17min
Industry lifecycle10min
Industry structure23min
Competitive advantage15min
Learning curve5min
Complementary assets6min
Reputation effects4min
3 leituras
Reading: The Opportunity Analysis Canvas20min
Slides1min
"The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It" by Michael E. Gerber1min
1 exercício prático
Industry analysis20min
3 horas para concluir
Customer Understanding and Business Modeling
This module introduces approaches to understanding customers, developing compelling solutions, and crafting winning business models.
3 horas para concluir
11 vídeos (Total 89 mín.), 6 leituras, 2 testes
11 videos
Macro changes that increase new venture opportunities7min
Guest Lecture with U.S. Secretary of Commerce Penny Pritzker - How Can Government and Entrepreneurs Work Together?2min
Guest Lecture with U.S. Secretary of Commerce Penny Pritzker - Why Is Skills Training and Development Important For Entrepreneurs and Government?1min
Exploring real market needs6min
Satisfying real market needs8min
Strategic positioning8min
Strategic planning3min
Value innovation6min
Opportunity identification6min
Bonus Lecture: Business Models from the Classroom38min
6 leituras
Reading: The Opportunity Analysis Canvas20min
Slides1min
"The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries1min
"Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers" by Alexander Osterwalder and Yves Pigneur1min
"Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant" by W. Chan Kim and Renee Mauborgne1min
Earn a Degree Online in Entrepreneurship and Innovation5min
2 exercícios práticos
Customer analysis30min
Business plan evaluation20min
Avaliações
Principais avaliações do DESENVOLVIMENTO DE IDEIAS INOVADORAS PARA NOVAS EMPRESAS: O PRIMEIRO PASSO PARA O EMPREENDEDORISMO
por YJ18 de Out de 2020
Thanks for providing this exceptional material, which clarifies and inspires people to launch their dreams into realities. Never is easy, but having this lectures as a tools to achieve them is great.
por DB28 de Mai de 2020
It is very flexible. The course helps to gather more information and teaches the actual proceedings of how the industry in working at present. The exams and assignments were fun to do too!
por JD8 de Jun de 2016
Content is good and teaching material is of good quality. Some more examples of the application of the concepts discussed during the lectures could make this course even more interesting.
por D8 de Fev de 2017
thank you very much i did enjoy a lot the all program was relevant to the current situation of the economy i am really great-full for your courses its time for me to do it in practical
Sobre Programa de cursos integrados Empreendedorismo: como iniciar um negócio inovadorEmpreendedorismo: Como Iniciar um Negócio Inovador
Develop your entrepreneurial mindset and skill sets, learn how to bring innovations to market, and craft a business model to successfully launch your new business.
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