Programa de cursos integrados Foundations of Management
Boost Your Career with New Business Knowledge . Master Business Management Fundamentals
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Habilidades que você terá
Sobre este Programa de cursos integrados
Não é necessário ter experiência prévia.Não é necessária experiência prévia.
Não é necessário ter experiência prévia.Não é necessária experiência prévia.
Este Programa de cursos integrados contém 5 cursos
Accounting: Principles of Financial Accounting
Financial Accounting is often called the language of business; it is the language that managers use to communicate the firm's financial and economic information to external parties such as shareholders and creditors. Nobody working in business can afford financial illiteracy. Whether you run your own business, work as a manager or are just starting your career, you want to understand financial information and be able to interact with accountants, controllers, and financial managers. You want to talk business!
Finance for Managers
When it comes to numbers, there is always more than meets the eye. In operational finance, you will learn how to read the “story” that the balance sheet and income statement tells about the company’s operations. The insights you gain from this “financial story” will then become a tool for short-term decision-making at the top management level relating to current assets, current liabilities and the management of working capital. Finally, by the end of the course you will understand the financial consequences of managerial decisions on operations, marketing, etc.
Marketing: Customer Needs and Wants
Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions.
Organizational Behavior: How to Manage People
Peter Drucker, a pioneer in the field of management, once said that people have a perverse tendency to behave like human beings. Of course, we are not machines, and certainly not programmable. But through the study of organizational behavior, we can gain insights into what makes people tick within a work context. Increasing your understanding of your own behavior and that of your colleagues, teams and leaders, is an important first step to bringing positive change to how you and your organization work.
oferecido por

IESE Business School IESE Business School - Instituto de Estudos Superiores da Empresa
For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve.
Perguntas Frequentes – FAQ
Vou ganhar créditos universitários por concluir a Especialização?
Can I just enroll in a single course?
Posso me inscrever em um único curso?
Can I take the course for free?
Posso fazer o curso gratuitamente?
Este curso é realmente 100% on-line? Eu preciso assistir alguma aula pessoalmente?
Quanto tempo é necessário para concluir a Especialização?
Quantas vezes é oferecido cada curso na Especialização?
Do I need to take the courses in a specific order?
Will I earn university credit for completing the Specialization?
Vou ganhar créditos universitários por concluir a Especialização?
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