Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions.
Informações sobre o curso
- 5 stars65,10%
- 4 stars21,07%
- 3 stars8,43%
- 2 stars3,04%
- 1 star2,34%
Principais avaliações do MARKETING: CUSTOMER NEEDS AND WANTS
Content wise its very rich and a good course for marketing student...must learn from this course.
I have learned a lot. Thanks to coursera, I have got the opportunity to have access to the knowledge shared by IESE. THANK YOU !!
It is good course for any Marketing fresher who want to know more about practical things in current market.
Thank you for explaining everything so clearly and in an exciting way!
Sobre Programa de cursos integrados Foundations of Management
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