Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments.
Este curso faz parte do Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e Inovação
oferecido por
Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e InovaçãoCopenhagen Business SchoolInformações sobre o curso
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Resultados de carreira do aprendiz
67%
comecei uma nova carreira após concluir estes cursos
28%
consegui um benefício significativo de carreira com este curso
12%
recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 14 horas para completar
Inglês
Legendas: Inglês, Romeno
Habilidades que você terá
Strategic ManagementStrategy ImplementationPerformance ManagementStrategic Planning
Resultados de carreira do aprendiz
67%
comecei uma nova carreira após concluir estes cursos
28%
consegui um benefício significativo de carreira com este curso
12%
recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 14 horas para completar
Inglês
Legendas: Inglês, Romeno
oferecido por
Copenhagen Business School
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Programa - O que você aprenderá com este curso
2 horas para concluir
Course Intro. Translating Strategy Into Goals and Metrics
In this module we set the scene in strategy implementation and take a bird's-eye view of the course. We then dive into formulating actionable goals based on the strategy, good practices in creating metrics and setting objectives, and learn about two specific tools for deriving actionable, measurable goals from a strategy.
2 horas para concluir
5 vídeos (Total 26 mín.), 4 leituras, 2 testes
5 videos
Performance Management Systems2min
Balanced Scorecard6min
OKR3min
Objectives and Measures6min
4 leituras
Samsung and Apple in China, 201310min
Metrics at Nonprofits10min
Metrics at Zappos10min
Module 1 Slides10min
2 exercícios práticos
Introduction6min
Performance Management Systems10min
2 horas para concluir
Aligning Strategy and Organizational Structure
The structure of your organization can be a good or poor fit to the strategy you are implementing. In this module we learn which choices of organizational structure are appropriate depending on your strategy.
2 horas para concluir
16 vídeos (Total 25 mín.), 5 leituras, 3 testes
16 videos
Module Intro51s
Lesson 1 Intro44s
Mechanistic and Organic Structures1min
Relationship of Structure and Strategy1min
Dimensions of Structure3min
Lesson 2 Intro41s
Functional Structure1min
Divisional Structure1min
Matrix Structure1min
Network Structure1min
Lesson 3 Intro31s
Choosing Business Unit Structure Based on Strategic Objectives1min
Autonomous Units3min
Ambidexterity1min
Detecting and Reacting to Change2min
Module Conclusion1min
5 leituras
Virgin vs. Apple10min
Structure and Strategy at Toyota10min
Flat Structures10min
Ambidexterity10min
Module 2 Slides10min
3 exercícios práticos
Why Structure Matters in Strategy Implementation10min
Structuring the Organization10min
Structuring Business Units10min
2 horas para concluir
Communicating the Strategy within the Organization
Getting communication right is crucial for successful implementation. In this module we find out how to communicate the strategy vertically, and how to facilitate collaboration and upward communication in the organization.
2 horas para concluir
12 vídeos (Total 20 mín.), 7 leituras, 3 testes
12 videos
Module Intro47s
Lesson 1 Intro53s
What to Communicate1min
How to Communicate3min
Strategic Consensus1min
Lesson 2 Intro18s
Horizontal Communication1min
Collaboration and Self-Organizing Teams2min
Lesson 3 Intro49s
Tools for Upward Communication1min
Making the Organization Comfortable with Sharing Bad News2min
Organizational Learning2min
7 leituras
Stephen Elop's "Burning Platform" Memo10min
All-Hands Meetings at Zappos10min
Collaboration at Cisco10min
Collaboration at Pixar10min
Self-Organizing Teams10min
Collaboration and Upwards Communication at Google10min
Module 3 Slides10min
3 exercícios práticos
Vertical Communication of Strategy10min
Horizontal Communication and Collaboration10min
Communicating Upwards10min
2 horas para concluir
Managing Resistance and Other Implementation Risks
Strategy implementation is rarely an exercise in certainty. New strategies may cause concerns or resistance in the organization, or be vulnerable to other risks. In this module we explore ways to manage risks to implementation, including addressing specific causes of resistance to change.
2 horas para concluir
8 vídeos (Total 21 mín.), 4 leituras, 2 testes
8 videos
Module Intro27s
Lesson 1 Intro43s
Causes of Resistance3min
Managing Resistance4min
Models for Implementing a New Initiative2min
Lesson 2 Intro38s
Identifying Risks5min
Planning for Mitigation of Risks2min
4 leituras
Challenging Resistance to Change10min
Samsung's New Strategy, 201110min
Uber in France, Summer 201510min
Module 4 Slides10min
2 exercícios práticos
Identifying and Managing Resistance to Change10min
Managing Other Risks to Implementation10min
Avaliações
Principais avaliações do IMPLEMENTAÇÃO DE ESTRATÉGIAS
por PS11 de Ago de 2018
Nicolai does a really good job in explaining Strategy Implementation. I would say that it is the most thorough module that I have been through so far in the Strategy Management course.
por AA18 de Jun de 2020
Of all the courses in the specilization, this would be the winner of them all. Clear explanation and well combined course. The parts of strategy implementation is just intresting.
por BB3 de Fev de 2016
Great course! Definitely my best of the series. Highly detailed with very pointed insights. Slides were also very helpful in ensuring retention of knowledge. Great stuff- bravo!
por VU27 de Fev de 2020
The course provided excellent insights for implementing strategies in an ever changing environment. It was concise with examples of existing industries and well delivered.
Sobre Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e Inovação
This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.
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