Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments. In the 20th century successful implementation leveraged stability and typically proceeded through hierarchy and control. Today the key is to stay vibrant and able to quickly respond to trends in competition and technology while not losing sight of the strategic objective. In this course we'll build a toolbox of techniques to execute today's business strategies to help them succeed. After completing this course, you'll be able to: - Create objectives and goals to guide strategy implementation - Identify organizational structures that fit particular strategies - Understand how to leverage company culture in implementation - Describe how to communicate the strategy so that the organization "gets" it - Detect and mitigate risks to implementation
Este curso faz parte do Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e Inovação
Implementação de Estratégias
oferecido por
Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e InovaçãoInformações sobre o curso
Learner Career Outcomes
67%
28%
12%
Habilidades que você terá
Learner Career Outcomes
67%
28%
12%
100% on-line
Prazos flexíveis
Aprox. 17 horas para completar
Inglês
Instrutores
Nicolai Pogrebnyakov
Associate Professor
14,792 aprendizes
2 Cursosoferecido por
Copenhagen Business School
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Programa - O que você aprenderá com este curso
Course Intro. Translating Strategy Into Goals and Metrics
In this module we set the scene in strategy implementation and take a bird's-eye view of the course. We then dive into formulating actionable goals based on the strategy, good practices in creating metrics and setting objectives, and learn about two specific tools for deriving actionable, measurable goals from a strategy.
Aligning Strategy and Organizational Structure
The structure of your organization can be a good or poor fit to the strategy you are implementing. In this module we learn which choices of organizational structure are appropriate depending on your strategy.
Communicating the Strategy within the Organization
Getting communication right is crucial for successful implementation. In this module we find out how to communicate the strategy vertically, and how to facilitate collaboration and upward communication in the organization.
Managing Resistance and Other Implementation Risks
Strategy implementation is rarely an exercise in certainty. New strategies may cause concerns or resistance in the organization, or be vulnerable to other risks. In this module we explore ways to manage risks to implementation, including addressing specific causes of resistance to change.
Principais avaliações do Implementação de Estratégias
Nicolai does a really good job in explaining Strategy Implementation. I would say that it is the most thorough module that I have been through so far in the Strategy Management course.
Great course! Definitely my best of the series. Highly detailed with very pointed insights. Slides were also very helpful in ensuring retention of knowledge. Great stuff- bravo!
Sobre Programa de cursos integrados Gestão estratégica e inovaçãoGestão Estratégica e Inovação
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