Create your own Marketing Plan for your own product or service idea. In this course you will learn how to produce arguably the most important marketing tool for any business. Rather than simply learning the stages of The Marketing Plan, you will be asked each week to complete a peer graded assignment which will help you complete a simplified version of the plan. You will be required either to map the four crucial stages for your own product or service idea or use the Nissan Leaf case study (attached in the additional readings) in order to produce a professional example.
Informações sobre o curso
Habilidades que você terá
- 5 stars75,36%
- 4 stars18,04%
- 3 stars2,92%
- 2 stars1,70%
- 1 star1,95%
Principais avaliações do THE MARKETING PLAN
Amazing course..simple,lucid language for our understanding. It helped me a lot. Thank you so much for introducing this entire marketing strategy series of courses.
Great course to learn. Simple and easy to understand and apply
Great Course. It also summarizes the three courses that was taught previously. I'm in love with marketing and Coursera.
Really I just wanted to let you know that the course is very very high quality and the instructor is more than perfect
Sobre Programa de cursos integrados Estratégia de marketing
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