Programa de cursos integrados Business Foundations
Solve Real Business Problems. Build a foundation of core business skills in marketing, finance, accounting and operations.
Sobre esse Programa de cursos integrados
Parceiros do setor:
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Projetado para ajudar a praticar e aplicar as habilidades que aprendeu.
Dê destaque às suas novas habilidades em seu currículo ou no seu perfil do LinkedIn.
- Beginner Specialization.
- No prior experience required.
Introdução ao MarketingPróxima sessão: Apr 17 — May 29.
- 5 semanas de estudos, 4-6 horas/semana
- English, Vietnamese, Turkish, Ukrainian, Chinese (Simplified)
Sobre o cursoMinistrado por três dos melhores professores do departamento de Marketing da Faculdade Wharton's, frequentemente ranqueada como a número 1 entre os departamentos de marketing no mundo, este curso contém três tópicos centrais quanto a lealdade do consumidor: marca, foco no consumidor...
Introduction to Financial AccountingPróxima sessão: Apr 17 — May 22.
- 4 semanas de estudo, 5-6 horas/semana
- English, Chinese (Simplified)
Sobre o cursoMaster the technical skills needed to analyze financial statements and disclosures for use in financial analysis, and learn how accounting standards and managerial incentives affect the financial reporting process. By the end of this course, you’ll be able to read the three most common financial statements: the income statement, balance sheet, and statement of cash flows. Then you can apply these skills to a real-world business challenge as part of the Wharton Business Foundations Specialization.
Managing Social and Human CapitalPróxima sessão: Apr 10 — May 15.
- 2-3 hours per week
Sobre o cursoPeople are the most valuable asset of any business, but they are also the most unpredictable, and the most difficult asset to manage. And although managing people well is critical to the health of any organization, most managers don't get the training they need to make good management decisions. Now, award-wining authors and renowned management Professors Mike Useem and Peter Cappelli of the Wharton School have designed this course to introduce you to the key elements of managing people. Based on their popular course at Wharton, this course will teach you how to motivate individual performance and design reward systems, how to design jobs and organize work for high performance, how to make good and timely management decisions, and how to design and change your organization’s architecture. By the end of this course, you'll have developed the skills you need to start motivating, organizing, and rewarding people in your organization so that you can thrive as a business and as a social organization.
Introduction to Corporate FinanceSessão em andamento: Mar 27 — May 1.
- 4 weeks of study, 4-7 hours/week
Sobre o cursoThis course provides a brief introduction to the fundamentals of finance, emphasizing their application to a wide variety of real-world situations spanning personal finance, corporate decision-making, and financial intermediation. Key concepts and applications include: time value of money, risk-return tradeoff, cost of capital, interest rates, retirement savings, mortgage financing, auto leasing, capital budgeting, asset valuation, discounted cash flow (DCF) analysis, net present value, internal rate of return, hurdle rate, payback period.
Introdução à Administração da ProduçãoPróxima sessão: Apr 17 — May 22.
- 4 weeks of study, 4-6 hours/week
- English, Portuguese (Brazilian)
Sobre o cursoLearn to analyze and improve business processes in services or in manufacturing by learning how to increase productivity and deliver higher quality standards. Key concepts include process analysis, bottlenecks, flows rates, and inventory levels, and more. After successfully completing this course, you can apply these skills to a real-world business challenge as part of the Wharton Business Foundations Specialization.
Wharton Business Foundations CapstonePróxima sessão: Jun 12 — Jul 24.
- 5 weeks of study, 3-5 hours/week
Sobre o Trabalho de ConclusãoWharton's Applied Knowledge Capstone Project enables you to apply your analytic skills to real business challenges – including your own. You’ll use your newly earned business skills to thoughtfully evaluate a real situation or opportunity from Wharton-governed companies like Shazam and SnapDeal.
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Unlimited access to all courses in the Specialization.
Assista a aulas, faça tarefas, participe de fóruns de discussão e mais.
Nenhuma taxa: basta cancelar antes do fim do teste se você perceber que não é o que procura.
Certificate when you complete.
Compartilhe em seu currículo e no LinkedIn.
Michael R Roberts
William H. Lawrence Professor of Finance, the Wharton School, University of Pennsylvania
Andrew M. Heller Professor at the Wharton School, Senior Fellow Leonard Davis Institute for Health Economics Co-Director, Mack Institute of Innovation Management
Brian J Bushee
The Geoffrey T. Boisi Professor
Professor of Management, Director, Center for Human Resources
Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
Barbara E. Kahn
Professor of Marketing and Director, Jay H. Baker Retailing Center
Xinmei Zhang and Yongge Dai Professor, Professor of Marketing
Professor of Management and Director of the Center for Leadership and Change Management