Strategic Organization Design will introduce new topics and modules with even more real world examples and opportunities for student interaction than its predecessors Competitive Strategy (https://www.coursera.org/learn/competitive-strategy) and Advanced Competitive Strategy (https://www.coursera.org/learn/advanced-competitive-strategy).
The final course in the Competitive Strategy and Organization Design specialization covers the internal workings of an organization and its interactions with the outside world. Where the first two courses mainly covered the way firms interact with the outside world, in particular competitors and complementors, the third course looks at the way a firm’s organization should be designed to compete effectively.
Este curso faz parte do Programa de cursos integrados Competitive Strategy and Organization Design
Strategic Organization Design
oferecido por
Programa de cursos integrados Competitive Strategy and Organization DesignUniversidade Ludwig-Maximilians de Munique (LMU)
Informações sobre o curso
4.6
97 classificações
Habilidades que você terá
Organization DesignStrategic ManagementBusiness StrategyOrganizational Structure
Programa - O que você aprenderá com este curso
Semana
12 horas para concluir
Structure Organizations
This module will introduce the fundamental dimensions of organization design. We will take a designer’s point of view and first introduce the “objective” elements of organization design, the organizational structure. This is reflected in the organization chart, the size and importance of the functional units, the organization by product lines, functions or geographical units. The second part of the module will cover other elements that govern the interaction between units and individuals, such as the degree of formalization and centralization, the reward system and the degree of task division.
9 vídeos (total de (Total 72 mín.) min), 2 leituras, 3 testes
9 videos
Introduction3min
Definitions and Examples14min
Organizational Challenges10min
Strategic Organization Design9min
Structural Dimensions9min
Contextual Dimensions5min
Promoting Cooperation and Coordination14min
Wrap Up1min
2 leituras
Course Overview10min
Book Chapter & Lecture Slides10min
3 exercícios práticos
Understanding Organizations4min
Basics of Organization Design4min
Structure Organizations20min
Semana
21 hora para concluir
Manage Complexity and Interdependence
This module will integrate the elements laid out in the previous one. For an organization designer, it is crucial to realize that each of the elements will interact with others. For example, screening employees for their intrinsic motivation and subsequently leaving them little autonomy would lead to decreased performance. After laying out the general patterns of complementarity and substitutability, the module will proceed to outline the consequences for changing an organization’s design. Changes of a single design element will likely trigger further changes in other, related elements, and some organizational aspects like corporate culture or existing human capital may not be easy to change, if at all.
7 vídeos (total de (Total 38 mín.) min), 1 leitura, 3 testes
7 videos
Introduction1min
Definitions and Examples7min
Causes and Effects5min
Managing Interdependence5min
Channeling Individual Behavior7min
Designing Complementarities9min
Wrap Up1min
1 leituras
Lecture Slides10min
3 exercícios práticos
Understanding Complexity8min
Managing Complexity6min
Complexity and Interdependence20min
Semana
31 hora para concluir
Understand your Surroundings
The design of an organization is also affected by the firm’s environment. Firms finding themselves in a competitive environment may have to compete for key resources, including employees, with other firms, which may affect the way they recruit, but it may also have repercussions for the type of employees, or other resources, the firm can acquire. Similarly, if firms strive to continuously innovate and seek out new market opportunities, they have to be designed in a way to support this goal. Thus, a firm’s strategy, its competitive environment and its organization design have to be aligned to help a firm achieve its objective.
7 vídeos (total de (Total 51 mín.) min), 1 leitura, 3 testes
7 videos
Introduction1min
Definitions and Examples9min
Environmental Challenges6min
Meeting Environmental Challenges17min
Why Industry Matters8min
Example: Knowledge Industries5min
Wrap Up1min
1 leituras
Lecture Slides10min
3 exercícios práticos
Understanding the Firm Environment2min
Industry-Specific Design2min
Understand your Surroundings20min
Semana
41 hora para concluir
Decide on a Corporate Office
This module will highlight the role of the corporate office in a number of ways. First, its importance in corporate decision-making is analyzed: On the one hand, the corporate office is best placed to take the firm’s overall objectives into account, so corporate choices may be more efficient if taken by the corporate office. On the other hand, lower ranks in the hierarchy often carry more detailed information about the immediate challenges and changes in the different activities of the firm. Second, this module looks at the scope of decisions the corporate office takes. While some corporate offices restrict themselves to providing an internal financial market, others will heavily control the specific actions of the lower-ranked units.
7 vídeos (total de (Total 35 mín.) min), 1 leitura, 2 testes
7 videos
Introduction1min
Introduction4min
Improving Performance8min
Shared Services, Compliance and Combinations4min
A Form of Centralization6min
Scope of Decision-Making8min
Wrap Up1min
1 leituras
Lecture Slides10min
2 exercícios práticos
Corporate Office4min
Decide on a Corporate Office20min
50%
comecei uma nova carreira após concluir estes cursos
33%
consegui um benefício significativo de carreira com este curso
Melhores avaliações
Excellent course that is fully applicable in real world. The theory explained is demonstrable in real life companies.
The course was very wonderful. I Am sure that it will be very useful for me on my job. Thanks a lot.
Instrutores
Tobias Kretschmer
ProfessorInstitute for Strategy, Technology and Organization
Sobre Universidade Ludwig-Maximilians de Munique (LMU)
As one of Europe's leading research universities, LMU Munich is committed to the highest international standards of excellence in research and teaching. Building on its 500-year-tradition of scholarship, LMU covers a broad spectrum of disciplines, ranging from the humanities and cultural studies through law, economics and social studies to medicine and the sciences.
Sobre o Programa de cursos integrados Competitive Strategy and Organization Design
Paired with humorous elements and illustrating examples, the Competitive Strategy and Organization Design specialization is the ideal choice for curious individuals who enjoy unique learning experiences and innovative teaching approaches. Its style is likely to appeal especially to young, middle-aged and young-at-heart learners.
The specialization is indended for learners interested in engaging in fundamental theories and concepts of strategy and organization and applying these to practice. Employed professionals and management students will benefit from deepening and refreshing their existing knowledge by means of our specialization. Learners with non-business backgrounds will gain valuable additional business insights complementing their existing knowledge.
Participants will learn to understand and analyze
● behavior of organizations in situations in which strategic decisions are interdependent
● strategies to build up and maintain a customer base
● internal workings of an organization as well as its interaction with the outside world, i.e. partners, complementors and competitors
● the design of an effective organization that can compete, grow and adjust flexibly to different environments
This specialization is the only online learning program in which students can learn and laugh at the same time. That said, we are looking forward to learning and laughing with you!
Perguntas Frequentes – FAQ
Quando terei acesso às palestras e às tarefas?
Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.
O que recebo ao me inscrever nesta Especialização?
Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.
Qual é a política de reembolso?
Existe algum auxílio financeiro disponível?
Do I need to take other courses together with this course?
Strategic Organization Design is the third course of our "Competitive Strategy and Organization Design" specialilzation on Coursera.
While your overall understanding will surely benefit from enrolling in the first two specialization courses "Competitive Strategy" and "Advanced Competitive Strategy", no worries - you will also enjoy this course individually, without any prior enrollments.
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