Organization DesignStrategic ManagementGame TheoryStrategic ThinkingCompetition (Economics)PricingMarketingCompetitivenessBusiness StrategyOrganizational Structure
5,359 já se inscreveram
oferecido por
Programa de cursos integrados Competitive Strategy and Organization DesignUniversidade Ludwig-Maximilians de Munique (LMU)
Habilidades que você terá
Sobre este Programa de cursos integrados
10,863 visualizações recentes
Paired with humorous elements and illustrating examples, the Competitive Strategy and Organization Design specialization is the ideal choice for curious individuals who enjoy unique learning experiences and innovative teaching approaches. Its style is likely to appeal especially to young, middle-aged and young-at-heart learners.
The specialization is indended for learners interested in engaging in fundamental theories and concepts of strategy and organization and applying these to practice. Employed professionals and management students will benefit from deepening and refreshing their existing knowledge by means of our specialization. Learners with non-business backgrounds will gain valuable additional business insights complementing their existing knowledge.
Participants will learn to understand and analyze
● behavior of organizations in situations in which strategic decisions are interdependent
● strategies to build up and maintain a customer base
● internal workings of an organization as well as its interaction with the outside world, i.e. partners, complementors and competitors
● the design of an effective organization that can compete, grow and adjust flexibly to different environments
This specialization is the only online learning program in which students can learn and laugh at the same time. That said, we are looking forward to learning and laughing with you!
Projeto de Aprendizagem Aplicada
The specialization is designed for gaining knowledge on the theory and concepts of competitive strategy and organization design. Through illustrating real-world examples, interviews with industry experts as well as own hands-on project experience learners have the opportunity to immediately apply newly gained theoretical insights to practical challenges.
Throughout all modules of the specialization, students’ learning process is aided through plenty of interaction opportunities.
In the final industry project, learners can apply all the knowledge gained throughout the specialization to solve a real-life business problem faced by our partner company.
Resultados de carreira do aprendiz
57%
Começou uma nova carreira depois de completar o Programa de cursos integrados.
12%
Conseguiu um aumento ou uma promoção.
Resultados de carreira do aprendiz
57%
Começou uma nova carreira depois de completar o Programa de cursos integrados.
12%
Conseguiu um aumento ou uma promoção.
Cursos 100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Cronograma flexível
Definição e manutenção de prazos flexíveis.
Nível intermediário
É necessário ter alguma experiência prévia.É necessária alguma experiência prévia.
Aprox. 2 meses para completar
9 horas/semana sugeridas
Inglês
Legendas: Inglês, Espanhol, Ucraniano, Chinês (simplificado), Árabe, Português (Brasil)
Como funciona o programa de cursos integrados
Fazer cursos
Um programa de cursos integrados do Coursera é uma série de cursos para ajudá-lo a dominar uma habilidade. Primeiramente, inscreva-se no programa de cursos integrados diretamente, ou avalie a lista de cursos e escolha por qual você gostaria de começar. Ao se inscrever em um curso que faz parte de um programa de cursos integrados, você é automaticamente inscrito em todo o programa de cursos integrados. É possível concluir apenas um curso — você pode pausar a sua aprendizagem ou cancelar a sua assinatura a qualquer momento. Visite o seu painel de aprendiz para controlar suas inscrições em cursos e progresso.
Projeto prático
Todos os programas de cursos integrados incluem um projeto prático. Você precisará completar com êxito o(s) projeto(s) para concluir o programa de cursos integrados e obter o seu certificado. Se o programa de cursos integrados incluir um curso separado para o projeto prático, você precisará completar todos os outros cursos antes de iniciá-lo.
Obtenha um certificado
Ao concluir todos os cursos e completar o projeto prático, você obterá um certificado que pode ser compartilhado com potenciais empregadores e com sua rede profissional.
Este Programa de cursos integrados contém 4 cursos
Estratégia Competitiva
1,934 classificações
In this six-module course, you will learn how businesses and organizations behave in situations in which strategic decisions are interdependent, i.e. where my actions affect my competitors' profits and vice versa. Using the basic tools of game theory, we will analyse how businesses choose strategies to attain competitive advantage.
Estratégia Competitiva Avançada
561 classificações
Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy).
Strategic Organization Design
129 classificações
Strategic Organization Design will introduce new topics and modules with even more real world examples and opportunities for student interaction than its predecessors Competitive Strategy (https://www.coursera.org/learn/competitive-strategy) and Advanced Competitive Strategy (https://www.coursera.org/learn/advanced-competitive-strategy).
Competitive Strategy and Organization Design Project
9 classificações
This industry project is designed to allow you to apply the knowledge you have gained throughout the specialization for advising a real company. Our partner company will approach you with two specific questions the company is currently facing and that relate to the content of the specialization. You are asked to choose one of these questions and conduct an in-depth research on the topic. You need to collect relevant information, analyze it and relate it to the content you have learned throughout the Specialization. Based on your findings you will write a final report summarizing your research and consult the company how to deal with the issues they are facing.
oferecido por
Universidade Ludwig-Maximilians de Munique (LMU)
As one of Europe's leading research universities, LMU Munich is committed to the highest international standards of excellence in research and teaching. Building on its 500-year-tradition of scholarship, LMU covers a broad spectrum of disciplines, ranging from the humanities and cultural studies through law, economics and social studies to medicine and the sciences.
Avaliações
Principais avaliações do COMPETITIVE STRATEGY AND ORGANIZATION DESIGN
por VVSep 22, 2016
It's a course that will develop your capacity of watch the company's decisions for a theoretical way, and be able to understand their choices.\n\nThese decisions will be needed for a sustainable firm.
por AAJan 10, 2016
I have no previous business experience and I really enjoyed this class. It gave me insight into game theory and marketing and product development concepts. Good pace and good explanation of topics.
por OOJul 22, 2018
I had a great time with Prof. Tobias Kretschmer. The course was really eye-opening for me and gave me a lot of perspective in the business world. Looking forward to the remaining courses for sure.
por AZAug 13, 2015
Really interesting subject, with helpful quizzes. Some technical issues with the videos but nothing there to stop you from gaining some really helpful skills, if you dig business related courses.
por JBFeb 4, 2020
I always wondered why businesses took to certain actions, now I understand the reasoning for some business decisions. With this course I feel more confident to pursue business education.
por FFOct 30, 2019
Sir I thank you wholeheartedly, you taught me in such a good way. And I was very happy to do this course. And I thank Corsera for giving me the opportunity to do this course for free.
por AAFeb 11, 2019
I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.
por ADJun 30, 2017
Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.
Perguntas Frequentes – FAQ
Qual é a política de reembolso?
Posso me inscrever em um único curso?
Sim! Para começar, clique na carta de curso que lhe interessa e se inscreva. Você pode se inscrever e concluir o curso para ganhar um certificado compartilhável ou você pode auditar para ver os materiais do curso de graça. Quando você se inscrever em um curso que faz parte de uma especialização, você está automaticamente inscrito para a especialização completa. Visite o seu painel de aluno para acompanhar o seu progresso.
Existe algum auxílio financeiro disponível?
Posso fazer o curso gratuitamente?
Este curso é realmente 100% on-line? Eu preciso assistir alguma aula pessoalmente?
Este curso é totalmente on-line, então não existe necessidade de aparecer em uma sala de aula pessoalmente. Você pode acessar suas palestras, leituras e atribuições a qualquer hora e qualquer lugar, via web ou dispositivo móvel.
Quanto tempo é necessário para concluir a Especialização?
Time to completion can vary based on your schedule, but most learners are able to complete the Specialization in about 5 to 6 months.
What background knowledge is necessary?
No background knowledge is required! Anyone interested in learning more about competitive strategies and the strategic design of organizations is welcome to join the Specialization.
Do I need to take the courses in a specific order?
We recommend to take the courses in the presented order, as they build on each other.
Vou ganhar créditos universitários por concluir a Especialização?
Coursera courses and certificates as such do not carry university credit. However, some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.
What will I be able to do upon completing the Specialization?
You will improve your ability to analyze and understand strategic decisions of organizations and be able to improve your own decision making. You will have applied your new knowledge to a specific practical case and have gained experience in how to apply theoretical insights in every-day management decision making.
Mais dúvidas? Visite o Central de Ajuda ao Aprendiz.
