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Voltar para Marketing Management I

Comentários e feedback de alunos de Marketing Management I da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

4.8
estrelas
1,096 classificações
260 avaliações

Sobre o curso

In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a thorough understanding of buyer behavior to create value. You will learn the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. Upon successful completion of this course, you will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing Plan proposal This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Melhores avaliações

KF

Sep 05, 2019

Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.

NG

May 05, 2020

It is as expected both learning and experience wise. Please do try this course and get to know about segmentation and various marketing theories and articles which made a difference.

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201 — 225 de 257 Avaliações para o Marketing Management I

por ARUN K M

Jun 22, 2020

Very Good

por TRIDIB G

Jun 21, 2020

Excellent

por Novruz R

May 20, 2020

So great!

por Vugar B

May 07, 2020

Excellent

por Lalatendu S

Apr 28, 2020

Excellent

por Chandhini x

Dec 27, 2019

Excellent

por Santhosh k G J

Dec 11, 2019

excellent

por LUIS S P V

Dec 03, 2017

excelente

por Sumita S

Mar 30, 2018

Awesome.

por Melikova F

May 07, 2020

Perfect

por Ignacio M D

Sep 07, 2019

awesome

por SASIKUMAR P

Jun 17, 2020

Useful

por Eslam T A M

Jun 05, 2020

Thanks

por Sriram G

May 07, 2020

super

por Sharif H

Apr 23, 2020

great

por Alessandro V

May 27, 2017

great

por ARYABRIHADESH R R J

Oct 20, 2020

good

por KAUNG M N

Oct 12, 2020

Good

por KARTHIK R

Oct 06, 2020

good

por HARIHARAN

Sep 22, 2020

Good

por VISHNU N P

Jun 24, 2020

GOOD

por Fakhri N

May 07, 2020

good

por Victor L

Jan 04, 2020

good

por Prashant R

Dec 27, 2019

Nice

por JAICHANDRAN.A

Nov 21, 2018

good