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Voltar para Marketing no Universo Digital

Comentários e feedback de alunos de Marketing no Universo Digital da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

14,749 classificações
4,783 avaliações

Sobre o curso

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Melhores avaliações

8 de Out de 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

27 de Jun de 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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4151 — 4175 de 4,674 Avaliações para o Marketing no Universo Digital

por Michael A M

26 de Ago de 2020

Very engaging course. Could use more relevant and modern-day companies for case study.

por shafiq m

6 de Ago de 2019

A must do refresher course for marketing enthusiasts offered with several case studies

por Patricia

4 de Abr de 2016

A good teacher!! Is helpful! And he explain clear and consise, i recomend this course!


31 de Out de 2020

great course, teach me how to use digital tool properly and how to make it efficient.

por Doan N T N

13 de Abr de 2020

This course is of great help to me regarding the basics of digital marketing. Thanks.

por 刘楠

5 de Mai de 2018

To a second language student, I hope the professor could be speak more clear English

por TechieCult

2 de Jun de 2019

UGC and 3-d printer I found exciting & please give assignments like Wikipedia type.


13 de Out de 2017

It's a great course for beginners in Digital Marketing to learn all the new trends.

por Ritupriya G

20 de Mai de 2016

Very good insights. Thanks. I have thoroughly enjoyed this course and learnt a lot.

por Francisco A

23 de Mar de 2018

Still needs go for deeper knowlede, with more difficult exercises and assignements

por Ankita

29 de Out de 2020

Its been 3 months of completion of course but haven't received certificate yet 😔

por Yingzhao Z

27 de Jul de 2016

Very good course! Highly recommended for someone with no background in marketing.

por Martin A

1 de Abr de 2018

Good insights and digital marketing basics.The course in general need an update.

por Tzu-Yun L

24 de Out de 2016

Very interesting and well-organized course, but some information is out-of-date.

por Toma Š

12 de Out de 2020

It was very informative and interesting course. I gain a lot of new information

por Rossen R

25 de Jun de 2017

Excellent course, although some of the content may be a bit outdated from 2014.

por Ruchika T

10 de Mai de 2020

The case studies helped me get a practical approach of the theoretical concept


1 de Dez de 2018

love this course and it's materials, and many thanks to prof.

Aric Rindfleisch

por ana c s a

10 de Abr de 2018

I really liked this course! The materials, the videos! It is a greta course.!!

por Shivam K

28 de Jun de 2016

Not a very difficult one. but you definitely learn a lot from peer assessment.

por Anthony J

3 de Jun de 2019

Great course! Learned A lot of new Things about Marketing in a Digital World.

por Kevin C

28 de Jun de 2016

Great Insight, a very good course to review the 4P model with a digital lens!

por Daniel P B

20 de Abr de 2020

Loved the course and the instructor, but the peer grading system needs work.

por LaKeisha W

28 de Out de 2017

This was a great refresher on the marketing four "P"s but in an updated way.

por Musa J

6 de Jan de 2017

It was good., O learnt a lot from this course but it need to be up to dated.