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Voltar para Hôtel “De l'étoile” - um hotel em crise?

Comentários e feedback de alunos de Hôtel “De l'étoile” - um hotel em crise? da instituição ESSEC Business School

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Sobre o curso

In this case study based exercise, you will apply the knowledge you have gained about distribution, revenue and demand management to a ‘real’ world case – Hotel “De l'étoile” - a prestigious upmarket internationally branded property in Paris that to the outside world seems to be doing well but is in fact unprofitable for its owner. Actual data of the distribution performance, revenue management tactics, financial situation will be provided by the hotel partner. In addition detailed information about the hotel’s competitive environment will be provided by several industry partners. Video interviews with senior managers from the property will be used to supplement written material to create a more real world experience. As the new Director of Business Development hired to help the hotel decide how to proceed, you will evaluate the hotel’s current policies and performance, making recommendations for improvements and and plan how best to implement them....

Melhores avaliações


17 de out de 2017

I have learned so much through this Capstone project. How to apply the RM in a hotel scenario from concept to analyzing to implementation. Thank you Coursera for this wonderful learning platform.


15 de jul de 2020

Thank you ESSEC Business School for the Hospitality Management course. It was a remarkable learning journey. All the best.

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1 — 17 de 17 Avaliações para o Hôtel “De l'étoile” - um hotel em crise?

por Benjamin C

26 de mai de 2016

por Neil M

20 de mai de 2019

por Deepti K

18 de out de 2017

por Fe M D G C

16 de jul de 2020

por Ilia, I

11 de ago de 2019

por Mauricio A Q M

26 de mar de 2018

por DODO J

16 de jun de 2020

por Firoz K

8 de set de 2020

por Eleanor M

17 de ago de 2016

por Shamon R

19 de fev de 2019

por Dinesh V

22 de dez de 2020

por Dr. R M

9 de jul de 2017

por John R

4 de out de 2020

por ORJI C M

11 de fev de 2017

por Daniel P

19 de jun de 2019

por Cassandra G

3 de jul de 2017

por Alek T

28 de out de 2016