Informações sobre o curso
4.6
21 classificações
6 avaliações
Programa de cursos integrados
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

There is no prior background knowledge required for this course.

Horas para completar

Aprox. 9 horas para completar

Sugerido: 4 weeks of study, 3-5 hours a week...
Idiomas disponíveis

Inglês

Legendas: Inglês...

O que você vai aprender

  • Check

    Discuss the importance of observation and the impact it has on your work as an entrepreneur

  • Check

    Discuss the importance of editing and be able to simply complex problems down to their core issues

  • Check

    Define what makes a strong brand and brainstorm ideas of how to establish your brand

  • Check

    Identify the various kinds of people you need to have in your network to help you succeed

Habilidades que você terá

Rapid PrototypingHone observation skillsPresentation SkillsTeambuilding
Programa de cursos integrados
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

There is no prior background knowledge required for this course.

Horas para completar

Aprox. 9 horas para completar

Sugerido: 4 weeks of study, 3-5 hours a week...
Idiomas disponíveis

Inglês

Legendas: Inglês...

Programa - O que você aprenderá com este curso

Semana
1
Horas para completar
1 hora para concluir

Welcome!

...
Reading
1 vídeo (Total de 5 min), 3 leituras, 1 teste
Reading3 leituras
How This Course Works10min
Earn a Certificate for this Course10min
Connect with Your Classmates10min
Quiz1 exercício prático
What do you hope to accomplish?8min
Semana
2
Horas para completar
2 horas para concluir

Inspiration: The Entrepreneurial Mindset

In this first lesson, we'll discuss what "entrepreneurship" actually means. We'll take a look at the process of innovation and identify common traits that all successful innovators have. We'll also discuss commonalities between musicians and entrepreneurs and why musicians are excellent entrepreneurs. Finally, we'll end the lesson by learning how to observe the world around you with an entrepreneurial mindset....
Reading
3 vídeos (Total de 16 min), 1 teste
Video3 videos
5 Skills of Successful Innovators5min
Learning To Observe4min
Semana
3
Horas para completar
2 horas para concluir

Creation: Product Development

This week is all about falling in love with a problem, and NOT the solution. You'll work to identify a problem you'd like to solve and develop prototypes to solve that problem. We'll take a look at rapid prototyping as well as iterating on your prototype to develop the most effective and elegant solution possible. ...
Reading
5 vídeos (Total de 25 min), 1 teste
Video5 videos
Process of Reduction5min
Falling in Love with a Problem5min
Prototyping4min
Iteration5min
Semana
4
Horas para completar
2 horas para concluir

Collaboration and Presentation

This week, we'll discuss building a strong team and establishing a culture at your "start up." You'll work to identify the types of people you want on your team and why you need them. We'll also discuss how to develop not only your product, but the brand that stands for that product. Finally, we'll work on your presenting, selling, and marketing skills to help you establish the brand you envision. ...
Reading
5 vídeos (Total de 23 min), 1 teste
Video5 videos
Building a Team4min
Developing Your Brand5min
Presenting4min
Selling and Marketing2min
4.6
6 avaliaçõesChevron Right

Melhores avaliações

por DCAug 12th 2018

This is a great course that describes the parallels of being a en entrepreneur and a musician. Panos is a knowledgeable and engaging speaker.

por VBMar 29th 2018

This course is really informative. The similarities between music and entrepreneurship are huge

Instrutores

Avatar

Panos Panay

Course Author
Berklee Online

Sobre Berklee College of Music

Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music is through the study and practice of contemporary music. For more than half a century, the college has evolved to reflect the state of the art of music and the music business. Berklee serves distance learners worldwide through its award-winning online extension school, Berklee Online....

Sobre o Programa de cursos integrados Music Business

This specialization will give you the knowledge, both theoretical and practical, to launch your career in the music business as an artist, manager, agent, and/or producer. You will begin with Music Business Foundations, which provides a broad overview of the music business, including a history of the industry as well as the various roles that exist and how they relate to one another. You will learn how record contracts are structured as well as a basic overview of copyright law. From there, you will complete Navigating the Music Business, designed for both musical artists and those who wish to work with artists. This course will help you identify the unique elements of artist identity and provide you with the practical business know-how you’ll need to build a fanbase and successfully run a crowdfunding campaign. Next, you will complete Copyright Law in the Music Business, which gets to the heart of compensation and revenue in the music business. You will have the opportunity to unpack high-profile copyright law cases involving world-renowned artists, gaining a better understanding of how to leverage the law to their benefit. Finally, you will complete Creativity and Entrepreneurship, in which you’ll learn what it takes to be an effective entrepreneur in the music business, learning skills that are essential for thriving in an ever-changing industry....
Music Business

Perguntas Frequentes – FAQ

  • Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.

  • Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.

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