The capstone project will give you opportunities to demonstrate your competence in the learning objectives for this Specialization. For the project, you’ll use formal, written methods and more casual visual and audio methods of communication to demonstrate your ability to use language appropriate for different business contexts. The goal of this course is to demonstrate competence in writing and presenting a plan using skills and language appropriate for business.
Course Learning Objectives
• Use appropriate vocabulary to write a mini business plan
• Communicate a business plan orally in an organized and engaging presentation
Este curso faz parte do Programa de cursos integrados Business English Communication Skills
Business English: Capstone Project
oferecido por
Programa - O que você aprenderá com este curso
Semana
1Week 1: Introduction to Capstone Project
In Week 1, we will review some of the content from previous Business English courses. We will also introduce what you need to do to finish the Capstone project.
2 videos (Total 11 min), 4 leituras, 1 teste
4 leituras
Read Me: Capstone Expectations15min
Read Me: Grading15min
Three Seattle Startups10min
Websites: Choosing a Product or Service20min
1 exercícios práticos
Three Seattle Startups20min
Semana
2Week 2: Describing Company and Product or Service
In Week 2, you will review how to describe a product or service, how to introduce yourself in networking, and complete a peer review assignment.
10 videos (Total 47 min), 1 leitura, 2 testes
10 videos
Video: Example of Networking Introductions1min
Video: Describing Your Job, Part 12min
Video: Describing Your Job, Part 24min
Video: Describing Services, Part 13min
Video: Edgewater Hotel Interview6min
Video: Describing Services, Part 27min
Video: Comparing Services, Part 16min
Video: Comparing a Service Scenario2min
Video: Comparing Services, Part 26min
1 leituras
Useful Language10min
1 exercícios práticos
Networking Examples20min
Semana
3Week 3: Business Plans
In Week 3, we will review business plans and then introduce you to the concept of a mini-business plan for your final project.
4 videos (Total 29 min), 3 leituras, 1 teste
4 videos
Video: Creating a Set of Presentation Slides for Capstone4min
Video: Slides10min
Video: Giving Effective Presentations7min
3 leituras
Resource: Examples of Mini-Business Plans I10min
Resource: Outline of a Mini-Business Plan10min
Resource: Other Information about Business Plans10min
Semana
4Week 4: Marketing Ideas
In Week 4, you will go over marketing ideas financial vocabulary, and review lectures on making presentations.
10 videos (Total 51 min), 2 leituras
10 videos
Video: Financial Information3min
Video: Reporting Information3min
Video: Expressing Dollars and Cents3min
Describing Data9min
Video: Referring to Data and Visuals3min
Video: Introduce and Explain Relevance of Visuals5min
Challenges in Visual Descriptions4min
Using Large Numbers3min
Introduction to Trends8min
2 leituras
Resource: Basic Marketing and Financial Vocabulary10min
Resource: Outline of a Mini-Business Plan II10min
4.7
8 avaliaçõesMelhores avaliações
por MD•Mar 5th 2017
One of the greatest specializations on this platform, 5 stars :)
Instrutores
Richard Moore
Extension Lecturer, International & English Language ProgramsUW Educational Outreach
Sobre University of Washington
Founded in 1861, the University of Washington is one of the oldest state-supported institutions of higher education on the West Coast and is one of the preeminent research universities in the world.
Sobre o Programa de cursos integrados Business English Communication Skills
This Specialization is designed to teach you to communicate effectively in English in professional contexts. You will expand your English vocabulary, improve your ability to write and speak in English in both social and professional interactions, and learn terminology and skills that you can apply to business negotiations, telephone conversations, written reports and emails, and professional presentations.
Perguntas Frequentes – FAQ
Quando terei acesso às palestras e às tarefas?
Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.
O que recebo ao me inscrever nesta Especialização?
Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.
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