The Esports Management Specialization prepares students to turn a passion for gaming into a viable career. According to a market report by Newzoo, global esports revenues have reached $906 million in 2018, a year-on-year growth of +38%. Speak knowledgeably about the history, community, and business of esports with future employers and other stakeholders in the industry. Individuals aspiring to launch or already beginning their career in the business of esports. This program suits game developers, finance professionals, community managers, marketers, and project managers. Overview of esports will introduce learners to the roles and influences that game developers have in the industry. Learners get a glimpse into the structures of an organization and how it builds a brand. Learners will also be informed of the jobs available in esports and where to get started in order to be involved.
Programa de cursos integrados Esports
Launch your career in Esports. Explore esports from behind the scenes and learn what it means to be involved in esports.
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O que você vai aprender
Examine relationships in the esports communities and understand how their different roles affect each other.
Explore esports from behind the scenes and learn what it means to be involved in esports.
Learn the structures of what an esports organizations might look like and build the groundwork for an understanding of the esports industry.
Understand the roles and influences that game developers have in the industry.
Habilidades que você terá
Como funciona o programa de cursos integrados
Fazer cursos
Um programa de cursos integrados do Coursera é uma série de cursos para ajudá-lo a dominar uma habilidade. Primeiramente, inscreva-se no programa de cursos integrados diretamente, ou avalie a lista de cursos e escolha por qual você gostaria de começar. Ao se inscrever em um curso que faz parte de um programa de cursos integrados, você é automaticamente inscrito em todo o programa de cursos integrados. É possível concluir apenas um curso — você pode pausar a sua aprendizagem ou cancelar a sua assinatura a qualquer momento. Visite o seu painel de aprendiz para controlar suas inscrições em cursos e progresso.
Projeto prático
Todos os programas de cursos integrados incluem um projeto prático. Você precisará completar com êxito o(s) projeto(s) para concluir o programa de cursos integrados e obter o seu certificado. Se o programa de cursos integrados incluir um curso separado para o projeto prático, você precisará completar todos os outros cursos antes de iniciá-lo.
Obtenha um certificado
Ao concluir todos os cursos e completar o projeto prático, você obterá um certificado que pode ser compartilhado com potenciais empregadores e com sua rede profissional.
Este Programa de cursos integrados contém 4 cursos
Game Developers and Esports Organizations
Before you can have an Esport, you must have a video game to play and a game developer to design it. This course is dedicated to discussing game developers and their relationship with their respective Esport. The content will help you recognize the qualities a video game must have to become a successful Esport. We will examine the diagram demonstrating the various competitive structures commonly found in Esports. Esports, just like traditional sports, have their own professional organizations. These organizations strive to become successful businesses that win, make a profit, take care of their professional players, and attract a large audience. We will explore the factors that contribute to an Esports organization’s success, including branding, positioning, structuring the organization and funding sources.
Esports Teams and Professional Players
This course will be focusing on the competitive Esport team and individual professional players. Whether you are playing on a team or competing as an individual, you will find that being a professional Esports player is more complex and nuanced than most people realize. We will be talking a lot about the support staff surrounding players, the intricacy of navigating contracts, and the hardships of committing yourself to professional play. We will also be talking about the Esports media. Similar to sports, Esports has developed its own unique ecosystem of articles, videos, streaming, social media, and overall content creation. We will examine the specifics of different types of media and explain how each has its uses in making Esports more popular as a whole.
Collegiate Esports and Career Planning
This course will be covering hot topics in the Esports industry. With Esports exploding in popularity over the last ten years, there are a lot of issues to discuss. We will also be talking about collegiate Esports and career planning in order to understand all the different avenues and to examine the choices available for you as you pave your way through the Esports world. We will examine collegiate Esports, as that is generally the first step, but we will be covering general career planning too.
Esports Management Capstone Project
We will analyze the pros and cons of creating a single or multiple Esport organization and recommend an effective branding strategy for a hypothetical Esport organization based on current Esport branding considerations. You will develop a plan for recruiting funding resources for a hypothetical Esports organization and choose an Esport organization role of interest, other than Owner, and describe your reasoning.
Instrutores
Henry Ngo
Program ManagerSobre Universidade da Califórnia, Irvine
Perguntas Frequentes – FAQ
Qual é a política de reembolso?
Posso me inscrever em um único curso?
Sim! Para começar, clique na carta de curso que lhe interessa e se inscreva. Você pode se inscrever e concluir o curso para ganhar um certificado compartilhável ou você pode auditar para ver os materiais do curso de graça. Quando você se inscrever em um curso que faz parte de uma especialização, você está automaticamente inscrito para a especialização completa. Visite o seu painel de aluno para acompanhar o seu progresso.
Existe algum auxílio financeiro disponível?
Posso fazer o curso gratuitamente?
Este curso é realmente 100% on-line? Eu preciso assistir alguma aula pessoalmente?
Este curso é totalmente on-line, então não existe necessidade de aparecer em uma sala de aula pessoalmente. Você pode acessar suas palestras, leituras e atribuições a qualquer hora e qualquer lugar, via web ou dispositivo móvel.
Quanto tempo é necessário para concluir a Especialização?
30 hours.
What background knowledge is necessary?
This specialization is designed for beginners with no background knowledge.
Do I need to take the courses in a specific order?
It is recommended to take the courses in order.
Vou ganhar créditos universitários por concluir a Especialização?
You will be able to transfer into the UCI DCE program with the completion of the specialization.
What will I be able to do upon completing the Specialization?
Determine the different ways game developers affect Esports and suggest opportunities they could take to better support their Esport.Describe common Esport organizational structures and suggest additional employee roles that could support the organization further.Explain the nuances of the Esports player profession and the implications of being a full-time player.Identify various forms of Esports journalism and communicate a favored type to consume.Debate divisive Esports topics respectfully in and outside of the classroom.Develop specific action items to advance future Esports participation goals.
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