About this Programa de cursos integrados
cursos 100% online

cursos 100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Cronograma flexível

Cronograma flexível

Definição e manutenção de prazos flexíveis.
Nível intermediário

Nível intermediário

Horas para completar

Aprox. 3 meses para completar

7 horas/semana sugeridas
Idiomas disponíveis

Inglês

Legendas: Inglês, Espanhol...

Habilidades que você terá

NegotiationEnglish LanguageManagementMarketing
cursos 100% online

cursos 100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Cronograma flexível

Cronograma flexível

Definição e manutenção de prazos flexíveis.
Nível intermediário

Nível intermediário

Horas para completar

Aprox. 3 meses para completar

7 horas/semana sugeridas
Idiomas disponíveis

Inglês

Legendas: Inglês, Espanhol...

How the Programa de cursos integrados Works

Fazer cursos

Um programa de cursos integrados do Coursera é uma série de cursos para ajudá-lo a dominar uma habilidade. Primeiramente, inscreva-se no programa de cursos integrados diretamente, ou avalie a lista de cursos e escolha por qual você gostaria de começar. Ao se inscrever em um curso que faz parte de um programa de cursos integrados, você é automaticamente inscrito em todo o programa de cursos integrados. É possível concluir apenas um curso — você pode pausar a sua aprendizagem ou cancelar a sua assinatura a qualquer momento. Visite o seu painel de aprendiz para controlar suas inscrições em cursos e progresso.

Projeto prático

Todos os programas de cursos integrados incluem um projeto prático. Você precisará completar com êxito o(s) projeto(s) para concluir o programa de cursos integrados e obter o seu certificado. Se o programa de cursos integrados incluir um curso separado para o projeto prático, você precisará completar todos os outros cursos antes de iniciá-lo.

Obtenha um certificado

Ao concluir todos os cursos e completar o projeto prático, você obterá um certificado que pode ser compartilhado com potenciais empregadores e com sua rede profissional.

how it works

Este Programa de cursos integrados contém 4 cursos

Curso1

Business English: Management and Leadership

4.8
210 classificações
50 avaliações
Are you a business executive or a manager who uses English in your career? Then you know that good business communication in English requires focus, vocabulary, and specific linguistic structures. In this course, you will follow along a recently promoted manager as she builds and leads her team to success. Together, you will practice the language and styles of communication needed in English for • Recruiting and training a professional team to work together with integrity and respect • Managing and participating in well-organized meetings • Making telephone conferences more efficient • Writing professional emails that are easy to read The activities in this course will give you the opportunity to share your experience and receive immediate feedback from other business professionals around the world....
Curso2

Business English: Finance and Economics

4.6
89 classificações
27 avaliações
Do you work in finance or interact with finance professionals? Is it necessary to speak, write or understand English in your career? Follow the authentic characters in this course as they work through common business situations in finance and economics. Learn from your successes and failure, and think critically about your own communication options. After taking this course, you will be able to read and create efficient e-mails, reports, and impactful presentations with words and phrases commonly used in finance and economics. Communicate clearly under pressure utilizing recently learned strategies, and obtain immediate feedback about the efficiency of your business communication skills in English from other finance professionals around the world! Gain the English communication skills that you desire and that global managers expect....
Curso3

Business English: Marketing and Sales

4.7
81 classificações
15 avaliações
If you work in marketing, sales, or advertising, you already know that effective communication is a requirement. This can be even more difficult when expressing your ideas in a persuasive manner in English. In this course, you will learn to use English more efficiently while joining successful global professionals around the world. Develop your skills along with authentic characters that work in marketing and also work hard to improve their communication skills. Learn from your successes and failures, reflect on your own style, strengths, and improvement areas. After taking this course, you will be able to: · Express your ideas through efficient emails, reports and persuasive presentations · Learn words and phrases related to market research, branding, direct marketing, advertising costs, etc. · Get instant feedback about the efficiency of your business communication skills in English from sales and marketing professionals from around the world · Become part of a global community of business professionals who are developing their English communication skills...
Curso4

Business English: Final Project

4.8
9 classificações
3 avaliações
A common necessity among business professionals who are new to an international work environment is the ability to create a plan of action to launch a new product. In this task, one has to communicate with many different departments within a company including finance and marketing. In this capstone project, you will create a plan of action to launch a new product. This plan will include: · A project status report · A copy of the marketing campaign · A basic budget analysis for the project · A short presentation for upper management with details on the project’s status This project will give you the opportunity to apply your English skills learned in the courses to develop a useful document for your current job or a document that you could use as an example to demonstrate your new abilities and skills....

Instrutores

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Wanda Huber

International Educator
Arizona State University Global Launch
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Andrea Mürau Haraway

International Educator
Arizona State University, Global Launch
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Jenny Young

International Educator
Arizona State University Global Launch
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Beatriz Fuentes-Anderson

International Educator
Arizona State University Global Launch

Sobre Arizona State University

Arizona State University has developed a new model for the American Research University, creating an institution that is committed to excellence, access and impact. ASU measures itself by those it includes, not by those it excludes. ASU pursues research that contributes to the public good, and ASU assumes major responsibility for the economic, social and cultural vitality of the communities that surround it....

Perguntas Frequentes – FAQ

  • Sim! Para começar, clique na carta de curso que lhe interessa e se inscreva. Você pode se inscrever e concluir o curso para ganhar um certificado compartilhável ou você pode auditar para ver os materiais do curso de graça. Quando você se inscrever em um curso que faz parte de uma especialização, você está automaticamente inscrito para a especialização completa. Visite o seu painel de aluno para acompanhar o seu progresso.

  • Este curso é totalmente on-line, então não existe necessidade de aparecer em uma sala de aula pessoalmente. Você pode acessar suas palestras, leituras e atribuições a qualquer hora e qualquer lugar, via web ou dispositivo móvel.

  • Esta Especialização não carrega créditos universitários, mas algumas universidades podem optar por aceitar certificados de especialização como crédito. Verifique com sua instituição para saber mais.

  • The time varies depending on the frequency with which courses are offered, but many students complete the specialization within 6 months.

  • This specialization was designed for business professionals and executives with an intermediate level of English. This means you can hold basic conversations in English, you can read, understand, and write simple emails, and you can understand some of what you hear in the English language news.

    More specifically, your linguistic competence can be measured by your scores on the TOEFL iBT or IELTS exams. A minimum score of 4 on the IELTS exam or 31 or higher on the TOEFL iBT exam indicate an intermediate level. (Obtaining official test scores is not necessary to participate in the specialization. These scores serve only as a point of reference for learners.)

  • It is not required that you take the courses in the order they are presented. However, the course "Business English: Management and Leadership" is a good introduction to the rest of courses in this specialization.

  • Read and write information related to business communications using up-to-date terminology. Understand the vocabulary currently used in leadership, management, and finance. Complete various business-related writing tasks, including marketing on social media, business proposals, emails, executive summaries, and transcripts of a meeting. Use effective communication skills in a business meeting, a formal presentation, or a sales pitch for a product. Use the common linguistic structures of informal conversation, negotiation, persuasion, networking, professional presentations, and more.

Mais dúvidas? Visite o Central de Ajuda ao Aprendiz.