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Voltar para Digital Product Management: Modern Fundamentals

Comentários e feedback de alunos de Digital Product Management: Modern Fundamentals da instituição Universidade da Virgínia

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2,971 classificações
874 avaliações

Sobre o curso

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Melhores avaliações

LK
24 de Jun de 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JB
19 de Mai de 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.

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401 — 425 de 873 Avaliações para o Digital Product Management: Modern Fundamentals

por Kamruzzaman A

19 de Jul de 2020

This has been one of the most amazing and interactive course I have come across in Coursera

por Karen N A P

1 de Jul de 2020

Gives excellent tools and insights regarding all the steps to creating or scaling a project

por Arka C

2 de Out de 2018

An engaging and informative approach to understanding the intricacies of product management

por Ronald J C S

9 de Jul de 2020

Great, wide variety of topics. And very significant in the practice of product management.

por KC L B

6 de Mar de 2019

Excellent training program which helped to understand the framework of Product management.

por Anto T

16 de Jul de 2017

Excellent course with a ton of very useful techniques and frameworks for product managers.

por Obi N

8 de Jul de 2020

Excellent course by Alex. A great insight into all the key aspects of product management.

por Md. M A J

11 de Jan de 2019

awesome reading material with great examples and real life experience of many PMs. Thanks

por Anugrah N

25 de Jun de 2020

Very good course for those who aspire to become PMs as well as those who are already PMs

por Akil B

7 de Ago de 2019

This course provided lots of tools and techniques to start building successful products.

por Suren K

8 de Nov de 2018

Great course taught by a great instructor. Would definitely take other courses with Alex

por Yijun M

27 de Dez de 2019

It covers a lot of different perspective for some one who is new to product management.

por William V

27 de Jul de 2019

Great practical knowledge that I could instantly use on my work to improve my products!

por Puranjay M

20 de Ago de 2017

A really good introductory course to what product managers do and how they can improve.

por Vandre M R

2 de Out de 2019

The course is amazing, there are a lot of tools and real testimonials of great people.

por Sachin K S

26 de Jun de 2019

Amazing course with all practical fundamentals of Product Management. Really loved it.

por Jonathan H

19 de Ago de 2018

A great overview of Digital Product Management for those who do not work in the field.

por Monica S

11 de Ago de 2020

I liked how Alex reveals the information. At the end of the course it all makes sense

por Natalia L

27 de Jul de 2020

The course was amazing, I expanded way too much my knowledge about a Product manager.

por Aviram V

19 de Ago de 2019

Superb course, brilliant, practical examples. A must for all UX and Product managers.

por Upahar S

13 de Mai de 2019

Very useful to my journey in building a product manager's mindset as well as skillset

por Vinicius A

22 de Jul de 2017

Excellent course. Recommend to anyone who already is or have interest to become a PM.

por Camilo A P

21 de Jul de 2020

You are going to enjoy and learn a Lot with this course.

Simple, clear and effective

por ABU B S

30 de Mai de 2020

it is fantastic courses, from this courses I learn much marketing knowledge. thank u

por Harish K R

12 de Dez de 2019

Excellent course structured perfectly and had a great experience learning the module