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Voltar para Marketing esportivo

Comentários e feedback de alunos de Marketing esportivo da instituição Universidade Northwestern

956 classificações
322 avaliações

Sobre o curso

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Melhores avaliações


13 de jul de 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.


27 de jan de 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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176 — 200 de 325 Avaliações para o Marketing esportivo

por Alberto G C

19 de jul de 2019

Buen curso introductor a marketing deportivo


7 de jun de 2021

​I like this coures and its dicussion forum

por Joe B

26 de mar de 2020

Excellent information and excellent course.

por José A F L

1 de fev de 2022

It was an excellent course, very complete.

por Lucienne L

10 de dez de 2020

Very interesting and to the point course.

por Nicholas K

12 de jun de 2020

This program was fun and taught me a lot!

por Deleted A

23 de mar de 2020

A great introduction to sports marketing!

por Thabang M

21 de abr de 2021


por Sriharsha K

5 de mai de 2020

Thanks for this wonderful course ma'am!

por Sid

13 de abr de 2020

Great course and content. Thank you! :)

por babatunde o

16 de jul de 2019

This course it's an eye opener for me.

por Wendy M

19 de mar de 2022

​wonderful entry into sports marketing

por Yelstyn D

13 de mai de 2020

A very informative and exciting course

por Juan C E

10 de mai de 2020

Exceptional course, I really like it.

por Furdulea A

7 de dez de 2019

This course help me a lot! Thank you!

por Amy J

26 de ago de 2019

Really enjoyed the course. Thank you!

por Emmanuel M

26 de set de 2020

I really loved the course in general

por Gavin L D

14 de dez de 2020

Specific and very well thoguht out.

por Eli Y

13 de jul de 2020

amazing course highly recommending.

por Mariam T

5 de fev de 2019

Absolutely amazing and interesting.

por Fetes S

22 de mai de 2019

It’s a great course. 10/10 for me.

por Patrick O

19 de out de 2020

Loved every minute of the course!

por Biagio L L

17 de mai de 2020

Good course it's very interesting

por Chris L

19 de abr de 2020

Excellent material and insightful

por Elizabeth H

8 de mar de 2022

Enjoyable and informative course