Chevron Left
Voltar para Uma introdução à neurociência do consumidor e ao neuromarketing

Comentários e feedback de alunos de Uma introdução à neurociência do consumidor e ao neuromarketing da instituição Copenhagen Business School

4.7
estrelas
1,776 classificações
488 avaliações

Sobre o curso

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Melhores avaliações

PL

Jun 24, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

C

May 28, 2020

Great course! I really learnt so much and great lecturer! I enjoyed it so much! Thank you for this course and i would definitely recommend it to anyone interested in neuroscience and marketing.

Filtrar por:

201 — 225 de 479 Avaliações para o Uma introdução à neurociência do consumidor e ao neuromarketing

por FILIPE S D C M

Mar 27, 2017

Very interesting course. It helped me to start studying about the neuromarketing topic.

por Juan A P L

Oct 23, 2017

Totally recommended for those who want to start involving in ad/media/marketing world.

por Simon H

Sep 23, 2017

This was a great course if you would learn about how we process decisions. Thank you

por Bivas N

Jul 08, 2020

Best Course to get a new insight of neuroscience in collaboration with marketing.

por Kumar V

Feb 06, 2018

Interesting course that throws open a whole new domain of marketing to anyone who

por paolo

Mar 25, 2017

great course , a must for all the professionals working in a marketing department

por MD M � �

Jul 25, 2020

Its a very helpful course for me and I got to learn new things from this course

por Mariana

Jun 21, 2020

Gran curso, fácil de seguir con información muy valiosa y sencilla de entender

por Alejandro P F

Jan 06, 2020

Very good course in order to introduce yourself into the Neuromarketing world!

por Morda F

Jul 22, 2019

Very good introduction to Neuro Science and involment to marketing! Thank you!

por Carmen S G

Jul 24, 2020

The best course for someone how is passion about marketing and neuromarketing

por Devin S

Apr 27, 2018

Was fascinating all the way and changed my perspective on consumer behaviour.

por CATALINA G L

Jul 14, 2020

I loved the course I love to practice and internship in this field! Love it!

por Miguel M

Sep 27, 2017

Gran curso, claro y didáctico para quienes nos hemos formado en otras áreas.

por Dr. P K

Mar 03, 2017

Very interesting and useful course for consumer behavior and marketing area.

por carla P y V

May 24, 2020

me encanto, esta muy completo y aprendes mucho que puedes poner en practica

por Pradeep K R

Sep 11, 2018

Very Informative. would like to take more advance course on the same field.

por Andrés P F

Feb 11, 2018

I trully think is one of the most usefull courses I've ever taken. Thanks!

por Laimona S

Nov 18, 2019

Thank You Prof. Thomas Zoëga Ramsøy! Looking forward to your next course!

por NAVANEETHAKRISHNAN K

Oct 09, 2017

Very useful course. Thank you to the tutor for this wonderful experience.

por Sumi E J

Jul 21, 2017

A good course which covers a lot of topics on neuroscience and marketing.

por Veronica J

Jul 11, 2017

Very good course: good contents and very relevant to real business world.

por Anthony O E

Aug 10, 2019

awesome neuromarketing is the future and the future is upon us very soon

por David G N A

Jun 24, 2019

Excelente curso basado en estudios propios y estudios relevantes al tema

por Ubaldo C

Nov 05, 2016

Clear and real (they speak about real neuro-marketing, no overpromise!).