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Voltar para Negociações de sucesso: estratégias e habilidades essenciais

Comentários e feedback de alunos de Negociações de sucesso: estratégias e habilidades essenciais da instituição Universidade de Michigan

16,806 classificações

Sobre o curso

We all negotiate on a daily basis. On a personal level, we negotiate with friends, family, landlords, car sellers and employers, among others. Negotiation is also the key to business success. No business can survive without profitable contracts. Within a company, negotiation skills can lead to your career advancement. I hope that you will join the hundreds of thousands of learners who have made “Successful Negotiation” one of the most popular and highly-rated MOOCs worldwide. In the course, you’ll learn about and practice the four steps to a successful negotiation: (1) Prepare: Plan Your Negotiation Strategy (2) Negotiate: Use Key Tactics for Success (3) Close: Create a Contract (4) Perform and Evaluate: The End Game To successfully complete this course and improve your ability to negotiate, you’ll need to do the following: (1) Watch the short videos (ranging from 5 to 20 minutes). The videos are interactive and they include questions to test your understanding of negotiation strategy and skills. You can speed up or slow down videos to match your preferred pace for listening. Depending on your schedule, you can watch the videos over a few weeks or you can binge watch them. A learner who binge-watched the course concluded that “It’s as good as Breaking Bad.” Another learner compared the course to “House of Cards.” Both shows contain interesting examples of complex negotiations! (2) Test your negotiation skills by completing the negotiation in Module 6. You can negotiate with a local friend or use Discussions to find a partner from another part of the world. Your negotiation partner will give you feedback on your negotiation skills. To assist you with your negotiations, I have developed several free negotiating planning tools that are related to the course. These tools and a free app are available at (3) Take the final exam. To successfully complete the course, you must answer 80% of the questions correctly. The exam is a Mastery Exam, which means that you can take it as many times as you want until you master the material. Course Certificate You have the option of earning a Course Certificate. A Certificate provides formal recognition of your achievements in the course and includes the University of Michigan logo. Learn more about Certificates at: This course is also available in Spanish and Portuguese. To join the fully translated Spanish version, visit this page: To join the fully translated Portuguese version, visit this page: Subtitles for the videos are available in English, Ukrainian, Chinese (Simplified), Portuguese (Brazilian), Spanish Created by: University of Michigan The course logo composite is shared with a Creative Commons CC BY-SA ( license, and was created using images provided courtesy of Flazingo Photos ( and K2 Space (

Melhores avaliações


9 de jan de 2021

There are a lot of real cases to explain the theory, steps to create a negotiation strategy and tips to become a better negotiator. You don't have to be born negotiator, you can learn the methodology.


8 de mar de 2017

Probably the best course videos Ive come across. Professor George I believe is an amazing teacher...the way he gets the concept across to students by simple and constant examples is worth mentioning..

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726 — 750 de 3,999 Avaliações para o Negociações de sucesso: estratégias e habilidades essenciais

por Kim-Hai S

9 de jul de 2020

Well structured course with in-depth analysis of use case and examples. I have learned a lot and this is very relevant to my work and personal life. Thank you.

por Nikolle K N G

25 de jun de 2020

Excelente curso para desarrollar y reforzar habilidades no solo en el área de los negocios, sino en la vida integral como seres humanos. Totalmente recomendado

por Kishan C

11 de jun de 2020

It was a great experience for me to attend this online session. I hope it will help me out in my career to negotiate perfectly during finalization of projects.

por Okwanuzor E

25 de mai de 2020

Excellent course! My knowledge and skills have been broaden upon the completion of this course. There was no boring moment. It cuts across all spheres of life!

por Athanasios K

3 de abr de 2020

Fantastic course with great lecturer. I was in the middle of the course and it already helped me in a critical negotiation at my workplace. Highly recommended!

por Jurriaan v S

15 de jul de 2017

Great course! Interesting mix between negotiation tactics, psychology and law. Professor very clear and videos are easy to watch, would recommend it to anyone!

por Mubarak A I

21 de dez de 2020

This course was absolutely amazing and informing and i learnt a lot from it God bless coursera God bless University of Michigan and My sponsor. great job guys

por Alina N

10 de jul de 2020

Very happy to select this course, as it contained very useful tools and strategies to structure the negotiating process in future. Thank you to all the team !

por S V

23 de abr de 2020

Very heapfull course. With many examples from the bussines world. In addition, it uses legal terms as needed and so it is understandable to non-legal persons.

por Syed M A

7 de abr de 2020

wonderful course with real life examples to get better understanding of real life scenarios for negotiations wither in business, real estate or personal work.

por Damini T

13 de fev de 2018

The course was very helpful and very apt for people wanting to pursue the line. it had the exact details and techniques needed in today's business environment

por Surya R

29 de out de 2017

Negotiation process case studies are nicely captured, documented and presented. It was a great learning and fun attending this. Must attend for every manager.

por Leonardo G

15 de mai de 2022

Ótimo curso de Negociações, o melhor que eu fiz até hoje ! Apoio todos as fazerem em busca de seus objetivos pessoais e profissionais. Att Leonardo Gonçalves

por Nguyễn T T T

10 de out de 2021

I have learned so much from this course. Can't thank enough to professor Siedel and Coursera. <3 Hope the Professor best wish and Coursera will more develop!

por Ciro G P

11 de jun de 2020

This is a very intersting course that really makes you rethink about Negotiation skills. George Siedel is an amazing teacher and his book is a must have one!

por J. V C C

29 de ago de 2017

Me ha parecido un curso fantástico y divertido. Sin duda, contribuirá a mi mejora profesional. Enhorabuena a la University of Michigan y a Coursera. Saludos,

por Claudé P

3 de abr de 2017

Curso muy interesante y práctico para los más variados profesionales que desean negociar mejor y al mismo tiempo entender mejor el mudo de las negociaciones!

por Eugene M

8 de ago de 2016

The best I could find on the internet or any other youtube advices, very detailed, structured, full, with examples, motivated. Thank you professor very much!

por Bhawnesh S

31 de mai de 2021

I completed the course with much dedication. My other friends who choose other courses have receive the certificate. I am still waiting for my Certificate.


22 de mar de 2021

Es un curso muy bueno, realmente me ayudo a mejorar en muchas habilidades y no solamente en la negociación, gracias Coursera por este maravillosos curso. :)


21 de abr de 2020

best course of startups and also this course boosts confidence on negotiation skills. Also it gives an idea to make good deals in market with enough profit.

por Christian V S

12 de mar de 2020

Great course that teaches the best ways to negotiate and learn about negotiation, Professor Siedel is well prepared and teaches in a really good steady way.

por CHEW A S

14 de nov de 2019

I love the course, especially BATNA and the Decision Tree.

I have learned some skills which may assist to improve my communication and develop my career.

por PK

6 de nov de 2019

I recently completed the course. It is an excellent course. Very helpful in work & personal life. A scientific approach for a skill considered to be an art.

por Apostolis K

8 de nov de 2017

A very interesting course that challenges many of the things that you think you know. I definitely recommend it. Valuable lessons even for our daily routine