Informações sobre o curso
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Habilidades que você terá

GrammarMedia AnalysisEnglish LanguageMedia Literacy

100% online

Comece imediatamente e aprenda em seu próprio cronograma.

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.

Aprox. 22 horas para completar

Sugerido: 7 hours/week...

Inglês

Legendas: Inglês

Programa - O que você aprenderá com este curso

Semana
1
4 horas para concluir

Unit 1: Introduction to Media Literacy

In this unit, you will learn what media literacy means and how you can improve your own media literacy skills.

...
11 vídeos ((Total 46 mín.)), 8 leituras, 11 testes
11 videos
Listening: Interview with William Cowen...6min
Language Focus: Previewing Texts4min
Unlockable Achievement 19s
What is Media Literacy?4min
Part 1: How Can we Analyze Media Messages?4min
Unlockable Achievement 29s
Part 2: How Can we Analyze Media Messages?5min
Language Focus: Skimming and Scanning5min
8 leituras
Overview of the Unit10min
BASIC: Can you Separate Fact from Fiction?10min
ADVANCED: Can you Separate Fact from Fiction?10min
BASIC: Debate over Free Press in Ukraine Suffers from Old Stereotypes10min
ADVANCED: Debate over Free Press in Ukraine Suffers from Old Stereotypes10min
Game: Unit 1 Vocabulary Flashcards10min
Supplemental Reading: More to it! Media Literacy10min
Supplemental Reading: Make up your Own Mind. These Mobile News Apps Can Help.10min
11 exercícios práticos
Check Your Understanding: William Cowen Interview10min
Game 1: Preview the Text16min
Assessment 1: Self-Assessment of Media Literacy Skills20min
Check Your Understanding: "Can you Separate Fact from Fiction?"8min
Check Your Understanding: "Debate over Free Press in Ukraine Suffers from Old Stereotypes"10min
Game 2: Skimming and Scanning8min
Game 3: Vocabulary Practice10min
Check Your Understanding: "More to it! Media Literacy"8min
Game: Review Previewing a Text8min
Check Your Understanding: "Make up your Own Mind. These Mobile News Apps Can Help."8min
Game: Review Skimming and Scanning8min
Semana
2
6 horas para concluir

Unit 2: Types of Media: Traditional vs. Social

In this unit you will learn about the differences between traditional and social media, and learn the language necessary to compare them.

...
11 vídeos ((Total 46 mín.)), 8 leituras, 12 testes
11 videos
Language Focus - Comparative Adjectives5min
Overcoming Bias: The Power of Social Media5min
Using Social Media to Support Causes4min
Language Focus - Reductions5min
Part 1: The Reliability of Social Media (Editing/Doctoring Content)4min
Unlockable Achievement 49s
Part 2: The Reliability of Social Media (Credibility)4min
The Language of New Media4min
8 leituras
Overview of the Unit10min
Study Finds Most Americans Get News from Social Media10min
BASIC: 5 Ways Social Media Helps Syrian Refugees10min
ADVANCED: 5 Ways Social Media Helps Syrian Refugees10min
Real or Not? Snowboarder's Video in Question10min
Game: Unit 2 Vocabulary Flashcards10min
Supplemental Reading: The Town that Runs on Twitter10min
Supplemental Reading: It's about How you Communicate your Message10min
11 exercícios práticos
Game 1: Categorize each Media Example with Its Type (Traditional or Social)16min
Check Your Understanding: "Study Finds Most Americans Get News from Social Media"10min
Game 2: Replace the Adjective with a Comparative Form12min
Check Your Understanding: "5 Ways Social Media Helps Syrian Refugees"10min
Game 3: Choose the Correct Reduced Form22min
Check Your Understanding: "Real or Not? Snowboarder's Video in Question"8min
Game 4: Vocabulary Review: Fill in the Blank16min
Check Your Understanding: "The Town that Runs on Twitter"10min
Game: Grammar Practice - Reductions12min
Check Your Understanding: "It's about How you Communicate your Message"10min
Game: Identify the Positive Aspects of Social Media from the Sentence Bank8min
Semana
3
4 horas para concluir

Unit 3: Advertising

In this unit, you will learn how advertisers use media to market their products.

...
12 vídeos ((Total 50 mín.)), 8 leituras, 10 testes
12 videos
Listening: Interview with Nancy Bollinger6min
Unlockable Achievement 59s
Language Focus - Order of Adjectives5min
Features of a Print Advertisement5min
Features of Radio and Television Advertisements4min
Language Focus - Intensifiers (Normal vs. Strong Adjectives)4min
Using the Internet to Advertise4min
Analyzing Advertisements4min
Unlockable Achievement 69s
8 leituras
Overview of the Unit10min
BASIC: Internet Ads Outpace Print for First Time10min
ADVANCED: Internet Ads Outpace Print for First Time10min
BASIC: Advertisers Join the Search for Friends Online10min
ADVANCED: Advertisers Join the Search for Friends Online10min
Game: Unit 3 Vocabulary Flashcards10min
Ads are Everywhere, and We Do Mean Everywhere10min
New TV Advertisements Shock Viewers10min
10 exercícios práticos
Check Your Understanding: Interview with Nancy Bollinger10min
Game 1: Match the Target Audience with the Product10min
Game 2: Put the Adjectives in the Correct Order16min
Assessment 1: Advertising, thinking critically about ads, and targeting audiences14min
Game 3: Choose the Correct Intensifier8min
Check Your Understanding: "Internet Ads Outpace Print for First Time"8min
Check Your Understanding: "Advertisers Join the Search for Friends Online"8min
Check Your Understanding: "Ads are Everywhere, and We Do Mean Everywhere"8min
Bonus Game: Intensifier Use10min
Check Your Understanding: "New TV Advertisements Shock Viewers"10min
3 horas para concluir

Unit 3: Advertising: Lesson Choices

Choice 1: This is the preferred option. | Choice 2: Select this option if you are unable to make a video recording.

...
1 vídeo ((Total mín.)), 2 leituras, 2 testes
1 vídeos
2 leituras
Video Assessment Instructions10min
Written Assessment Instructions10min
Semana
4
4 horas para concluir

Bias in the Media

In this unit, we will discuss the meaning of media bias and several common types of bias.

...
11 vídeos ((Total 41 mín.)), 8 leituras, 9 testes
11 videos
PART 1: Language Focus- Expressing Opinions using Modals (should, must, could, might)4min
PART 2: Language Focus- Expressing Opinions using Modals (should, must, could, might)3min
Bias by Omission5min
Unlockable Achievement 89s
Bias by Placement5min
Language Focus - Connotation vs. Denotation4min
Bias by Spin4min
Overcoming Bias4min
8 leituras
Overview of the Unit10min
BASIC: For the Press, Elections are a Test of Accountability10min
ADVANCED: For the Press, Elections are a Test of Accountability10min
Are Facebook’s Trending Topics Unfair?10min
Game: Unit 4 Vocabulary Flashcards10min
Supplemental Reading: Are Biased Sources Replacing Standard News Networks in America?10min
BASIC: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10min
ADVANCED: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10min
9 exercícios práticos
Check Your Understanding: "For the Press, Elections are a Test of Accountability"8min
Game 1: Choose the Correct Modal14min
Check Your Understanding: "Are Facebook’s Trending Topics Unfair?"8min
Game 2: Denotations and Connotations16min
Game 3: Identifying Negative Connotations12min
Check Your Understanding: "Are Biased Sources Replacing News Networks?"10min
Game: Bias by Omission, Placement, or Spin?16min
Check Your Understanding: “US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming”10min
Game: Positive/Neutral and Negative Connotations20min
3 horas para concluir

Bias in the Media: Lesson Choices

Choice 1: This is the recommended option. | Choice 2: Complete this option if you cannot record a video.

...
2 vídeos ((Total 2 mín.)), 2 leituras, 2 testes
2 leituras
Instructions for Video Recording10min
Instructions for Peer-reviewed Written Assessment10min
4.9
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Principais avaliações do English for Media Literacy

por DTJan 27th 2019

I learned a lot from this online course especially the skills in media literacy. Thank you very much University of Pennsylvania. God bless to all staff and the people behind this program. More power!

por LBFeb 9th 2019

This course helps people to b knowledgeable in a very accessible way. Through Coursra you can study even in different places. Also you will get a Certificate that will be valubale to every learner.

Instrutores

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Lauren Fiori

Advising Specialist
English Lan
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Ian Nichols

Language Specialist
English Language Programs

Sobre Universidade da Pensilvânia

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

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