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Voltar para Marketing no Universo Digital

Comentários e feedback de alunos de Marketing no Universo Digital da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

15,474 classificações
4,989 avaliações

Sobre o curso

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how particular digital tools are changing the development of products • Explain how digital tools allow for a more active role in promotion activities and product distribution • Understand the role of the customer in setting the price of goods and services through digital tools This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Melhores avaliações

23 de Jun de 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

27 de Jun de 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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1526 — 1550 de 4,897 Avaliações para o Marketing no Universo Digital

por Sarah A A

3 de Jul de 2020

I really really enjoyed attended the lecture and i learned a lot of things in marketing. Thank 🤍

por Rutaba T

13 de Jun de 2020

i loved the way things were comunicated, well explained and properly distributed course. loved it

por Therese C

15 de Mar de 2020

Excellent professor and course material. Looking forward to learning more in this specialization.

por Jaqueline F

8 de Out de 2018

Curso direto, de fácil compreensão, com ótimos exemplos e completamente atual. Recomendo a todos.

por Nicardo

21 de Ago de 2018

Great beginners course for people who wants to understand what it takes to be a digital marketer.

por Jessica M

1 de Mai de 2018

Great course! lots of real world examples and ways to incorporate the lessons into your own life.

por Suku M

28 de Abr de 2018

My first tryst with online learning. And what a wonderful way to start. Thank you. Lovely course.

por Alexander G

29 de Jan de 2017

Great course to gain a theoretical understanding of the influence of digitalisation on marketing.

por D.J. C

9 de Ago de 2016

Amazing content and a great refresher as a former marketing student looking to enhance my skills!

por Charles L

16 de Fev de 2016

excellent content and format. more than a recorded lecture, really an online education experience

por Pitchaporn P

30 de Mar de 2021

Great opportunities to study this course online and help me understand digital marketing easily.

por Jessica J

24 de Set de 2020

This course was a very interesting and was very insightful to imply in the future opportunities.


22 de Jul de 2020

Helped me a lot to understand digital marketing and how it plays an important role in Marketing.

por smriti m

15 de Jul de 2020

It was a great course, helping me understand the finer details of the changing consumer behavior


7 de Jul de 2020

It was very exciting to know new dimensions of 4 P's of marketing. I really enjoyed this course.

por Benjamin D D

6 de Jun de 2020

Great course! This is a one time experience and I loved it. The knowledge I gained is priceless.

por Deleted A

15 de Mai de 2020

Very nice session sir..thank you very much.the way you explaining all the concept is very nice.

por sreeja B

27 de Ago de 2018

loved it. I have gained a lot of knowledge by this course which definitely helps me in my career

por Shubham S

15 de Dez de 2020

Lots of interesting case studies that helped me understand Marketing in a digital world better.

por Camila F

1 de Nov de 2020

Great course! Practical recommendations and a deep analyze from the new Digital Marketing world


29 de Set de 2020

i really like this course and its really interesting for me that I learned something new again.

por Sejal C

18 de Set de 2020

excellent explanations and examples made the session very engaging.Learnt a lot , Thanks a ton!


25 de Ago de 2020

I am from engineering background and completing this course was so much fun. excellent teacher.

por Musa I

2 de Ago de 2020

This is the best online course I have taken so far. I love everything about it. Kudos to you!!!

por Sai V K M

29 de Jun de 2020

Perfect course for beginners in digital marketing. Methodological explanation by the professor.