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Voltar para Marketing no Universo Digital

Comentários e feedback de alunos de Marketing no Universo Digital da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

16,036 classificações
5,184 avaliações

Sobre o curso

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Melhores avaliações

27 de Mai de 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

27 de Jun de 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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1351 — 1375 de 5,114 Avaliações para o Marketing no Universo Digital

por Soumya S P

15 de Mai de 2020

Very Excellent Course by University of Illinois.Special thanks to sir Aric rinfleisch for his excellent teaching.

por Ritesh T

28 de Abr de 2020

Great Experience. All the topics were nicely explained by Professor with actual case study and research articles.

por Anthony B

26 de Mar de 2020

Incredible Course and I'm very grateful to the university, the teacher and Coursera for give the chance to do it.

por Keith G

4 de Nov de 2016

Aric is a great teacher and does a very good job of creating a very personable atmosphere in a online experience.


15 de Ago de 2021

I am very happy that i was able to complete with in 3 weeks. This course will help me a lot in my future growth.

por Fuad A S

29 de Mai de 2021

Great Courses. I become more aware with things that I already encountered before by learning 4P's Marketing Mix.

por Subham S

22 de Mai de 2021

It was really a good course the videos and materials in it were excellent. The content was also nicely explained

por Chidi O

5 de Nov de 2020

I enjoyed every bit of this course. I want to thank the Lecturer and Coursera who made this experience possible.

por GIAU N D

30 de Out de 2020

Thank you! I've had good time learning this course. It provides me a lot of helpful information about Marketing.

por Abhinav S

6 de Ago de 2020

Excellent course that helped me gain perspective on the impact of digital tools on both companies and customers.

por Felipe B

20 de Mai de 2020

I really liked the course, I have been able to learn various strategies that I will apply in my future business.


10 de Mai de 2020

Learnt about Digital Marketing, it's fundamentals and basic Marketing 4 P's Product,Place,Promotion and Pricing.

por Isabella G

11 de Abr de 2018

This is such an amazing course and it is so helpful!! I so happy I took the decision on investing money on this.

por Anthony A D

20 de Nov de 2017

Enjoyed this course greatly!

It was very beneficial and very taught.

Thank you to University of Illinois and Aric!

por Hamza H

8 de Dez de 2015

Excellent course. Extremely educational and informative. Thank you for sharing, wish the team all the very best.

por María d l Á Á P

15 de Mar de 2021

Excellent course with up-to-date information and valuable content. It was really helpful for my day-to-day job.

por Lola C

24 de Jan de 2021

This was an amazing course! It made me experience so many new things and broadened my horizons! Thanks a lot!!!

por Liga P

19 de Jan de 2021

Great course. Enjoyed it very much. Attractive and a lot of actual examples to try, see, understand. Thank you!

por viken f

2 de Dez de 2020

I have learned many things from this course and I am hoping that this course will help me to find a better job.

por Liam G

13 de Nov de 2020

It is truly the most interesting course have done. It kept me enthusiastic about learning every bit of the way.

por Pedro L O E

7 de Ago de 2020

This was an amazing course, I recommend it to all people who wants to learn about digital marketing in our era.

por Avanti M B

6 de Jun de 2020

The best course to learn amazing things to do... It's very easy to Handel and complete the task.. Awesome aap..

por Ainhoa C P

2 de Jun de 2020

I did not have any knowledge of marketing before I did this course. it has been very helpful to learn the basic

por Gadling P V

27 de Mai de 2020

It's a good experience when I attend all this lecture or reading. I definitely sure ,it's help me in my career.

por Rasel R

24 de Fev de 2017

Very nice and well organized course. Feel the touch of care in the whole course. Thank You, Professor and Team.