What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.
It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.
por Pierina A D C•
Definitely, I'm glad I did this course. It helped me a lot to have another POV about fashion and luxury. I would definitely update it because the content is from 2013, but in general, I believe it was great.
Thanks to Universita Bocconi and all the people involved.
por Jorge B•
This course has been great since the beginning. I want to highlight the fantastic job made by the teachers, the materials gave with real scenarios as Dsquared2 and the quality of the interviews as the one with Tomasso Galli and Remo Ruffini. Thanks for everything
por Priyanshi S•
It was a great experience learning from the university on coursera. I understood a lot about how the fashion companies have established and how every business model works differently, a very in depth look into the management of the fashion and luxury companies.
por Chiara M D•
This course was amazing. I am thankful to these two professors and Bocconi University that developed it for Coursera. It is really great to live in era where all this expert knowledge is so easy to access. Thank you again, this course is organized in perfection.
It would be nice to have a second part of those topics involved in this course,
In particular, how to use the luxury strategies for other products such as perfumes, bags, jewelry, etc.
Also, to go depper in terms of luxury advertising communication analysis
por Barbara Z•
Such an interesting course to get insight into the business of fashion and luxury. The professors were brilliant and very clear, and so were the guests they interviewed. I am very happy to have taken this course, hopefully it will help in my work career.
por Eri G•
Excellent! Content & Professors are some of the best in the world of the Fashion Industry, the content has high quality and the interviews are very good, too! Hope Bocconi can add more Fashion Courses in Coursera or even a Fashion Diploma. Kind Regards!
por Aboud K•
Short explanation, too many concepts and no sequence of theories introduced.
On the other side, very nice subject and materials, I assume that the profs are very good too, just restructuring of the whole story-tell of the course would be more effective.
por Akina C C T•
Very Inspiring and practical to business. I enjoyed very much the lessons, as well as all the interviews and discussion. The teaching is lively and the extensive brand studies are very impressive. Lovely every module in this course. Highly recommended
por Beatriz T•
Great course to learn and increase your knowledge on fashion and luxury! The videos and all the material are a great source for learning. I would totally recomend this course for anyone who wants to further now morw about fashion, business and luxury!
por Rebecca S•
Absolutely LOVED this course! Great selection of resources from lectures to videos to case studies to interviews. Very interesting and educational at the same time! Nicely organized and presented! So happy I registered for the class. Thank you!
por Liliana C•
Sono felicissima di aver seguito questo corso! E' stato chiaro ed esaustivo e mi ha permesso di approfondire alcune dinamiche e argomenti. Importanti a mio parere sono anche le interviste integrate al corso con gli specialisti del settore. Grazie
por YIXIN Z•
An amazing course for those who has never got in touch with fashion industry and would like to step in. Clear structures and easy to understand. The cases and interviews are quite helpful for understanding and make the course not too theoretical.
por Rafal E•
Great introduction to fashion and luxury - recommend to everyone interested in this very interesting topic. Great materials, very well designed videos and clear message - all the essence captured in a very professional and easy to understand way
por Andrea O•
I like this course a lot because it gives you a wide view of the luxury and fashion brands management. It's very dynamic and easy-to-read information, very useful. I would definitely like to take another course like this from Bocconi University.
por Roberta R•
I really liked it, for me it was a way to study and review in details some information about fashion and luxury. The material is very useful and interesting, I would suggest only to update the reports proposed to one year previous to the course.
por Style w J S•
this is the best online course i have studied. Please come up with some more fashion and accessory courses also, because being an accessory student in delhi, India, I have always looked forward to whatever knowledge i can get, i should grab it.
por José R H•
I didn't have any experience (or knowledge) in the fashion industry. The course was a great primer towards understanding such an important and ubiquitous area of business. I specially enjoyed the lessons and insights given by Erica Corbellini.
por Bilyana G•
The course was amazing. I learned so many new things and I would definitely recommend it. Thanks to the professors, who really made me believe that fashion is my path in life and showed everyone that we can all learn something new every day.
por Adekemi A•
Amazing course,though it took me several months to complete it it was so worth it. I got a deeper view in the fashion industry management as well as the luxury companies. The interviews with the different directors and CEOs were very helpful
por Radhika D•
It was a god course to brush up on my basics again. However, since it is a little older maybe updated links to relevant articles and examples would be helpful.
Academically, the course was an informative and easy to navigate online course.
por Amit B•
This course helped me learn basic concepts in management of Fashion business. The language is lucid and the notes provided are easy to read and revise. I am very grateful to Coursera and University of Bocconi for such a beautiful course
por Victor F d M L•
This course surprised me, because it not only bring us a view of the fashion and luxury itself, through definitions and examples, but also came up with lots of information within those industrys, business models, and so on and so forth.
Very enriching. The course gave me the theoretical and practical tools to implement strategies on product and brand management, strategic communications and marketing, and brand identity among other elements of the science of branding.
por Aditya S•
The course is well designed, loved the teaching, got to know the fashion and luxury companies from the core. I hope I will be able to use the skills at my work in the future. The assignments are challenging. Overall its a good course.