We make thousands of decisions every day. Do I cross the road now, or wait for the oncoming truck to pass? Should I eat fries or a salad for lunch? How much should I tip the cab driver? We usually make these decisions with almost no thought, using what psychologists call “heuristics” – rules of thumb that enable us to navigate our lives. Without these mental shortcuts, we would be paralyzed by the multitude of daily choices. But in certain circumstances, these shortcuts lead to predictable errors – predictable, that is, if we know what to watch out for. Did you know, for example, that we are naturally biased towards selling investments that are doing well for us, but holding on to those that are doing poorly? Or that we often select sub-optimal insurance payment plans, and routinely purchase insurance that we don’t even need? And why do so many of us fail to enroll in our employer’s corporate retirement plans, even when the employer offers to match our contributions?
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Finanças comportamentais
Universidade DukeInformações sobre o curso
Sua empresa se beneficiaria do treinamento dos funcionários em habilidades sob demanda?
Experimente o Coursera for BusinessHabilidades que você terá
- Decision-Making
- Behavioral Finance
- Cognitive Bias
- Behavioral Economics
Sua empresa se beneficiaria do treinamento dos funcionários em habilidades sob demanda?
Experimente o Coursera for Business
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Programa - O que você aprenderá com este curso
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Avaliações
- 5 stars61,57%
- 4 stars25,79%
- 3 stars8,48%
- 2 stars2,42%
- 1 star1,71%
Principais avaliações do FINANÇAS COMPORTAMENTAIS
The course was pretty good, required a lotta pre requisites and most of all the professors were amazing but didn't teach much less scenarios and no answers to the questions asked in assignments
Good course! There is just one thing I would improve here - an explanation of the mistakes after the tests are done. This improvement should increase the student`s understanding of specific topics.
This was a great course and I love digging deeper into the behaviors that drive finance. I did feel though, that there was somewhat of a disconnect from the material to the quizes.
The concepts are explained in detail but sometimes too much in detail without parallel examples to real life that sometimes, all biases seem to be the same. More videos needed.
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