This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments.
oferecido por
Design-Led Strategy: Design thinking for business strategy and entrepreneurship
Universidade de SydneyInformações sobre o curso
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Resultados de carreira do aprendiz
11%
comecei uma nova carreira após concluir estes cursos
21%
consegui um benefício significativo de carreira com este curso
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Nível intermediário
Aprox. 20 horas para completar
Inglês
Legendas: Árabe, Francês, Portuguese (European), Italiano, Vietnamita, Alemão, Russo, Inglês, Espanhol
Resultados de carreira do aprendiz
11%
comecei uma nova carreira após concluir estes cursos
21%
consegui um benefício significativo de carreira com este curso
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Nível intermediário
Aprox. 20 horas para completar
Inglês
Legendas: Árabe, Francês, Portuguese (European), Italiano, Vietnamita, Alemão, Russo, Inglês, Espanhol
oferecido por
Universidade de Sydney
Our excellence in research and teaching makes the University of Sydney one of the top universities in Australia and highly ranked among the best universities in the world. In 2020, we were ranked second in the Times Higher Education (THE) University Impact Rankings, and first in Australia in the QS Graduate Employability Rankings.
Programa - O que você aprenderá com este curso
3 horas para concluir
What is design-led strategy?
This module gives you an introduction to design strategy. We will look at design thinking and the tools behind it and explore the elements of corporate strategy. Then, we will explore how design strategy can be used as a vehicle to communicate corporate strategy.
3 horas para concluir
7 vídeos (Total 44 mín.), 4 leituras, 2 testes
6 horas para concluir
Primary market research and problem statement definition
In this module we'll look at how to plan and conduct primary market research and how to analyse the results. We'll then step through how to craft a meaningful problem definition statement.
6 horas para concluir
4 vídeos (Total 36 mín.), 4 leituras, 4 testes
5 horas para concluir
Prototyping and product ideation
In this module, we look at creating usable models and frameworks for gathering user feedback and testing solutions, through prototypes and a minimum viable product.
5 horas para concluir
6 vídeos (Total 45 mín.), 3 leituras, 3 testes
2 horas para concluir
Design-led strategy in practice: Corporate case studies
In this module, you will be introduced to two practical case studies which demonstrate how two Australian based companies are using design strategy to innovate and solve problems every day.
2 horas para concluir
4 vídeos (Total 21 mín.), 1 leitura, 1 teste
Avaliações
Principais avaliações do DESIGN-LED STRATEGY: DESIGN THINKING FOR BUSINESS STRATEGY AND ENTREPRENEURSHIP
por DC12 de Fev de 2021
The course was succinct and provided useful case studies and tools to help implement a design thinking process. I would recommend it to other busy professionals who need a crash course on this topic.
por JJ19 de Ago de 2019
This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.
por DG7 de Fev de 2021
This is great course. It was informative, relevant to today's way of working and it was enjoyable. Highly recommended. Many thanks to the team at Univeristy of Sydney who delivered this course,
por AL21 de Mar de 2019
The course was great but I wish it had dug a bit deeper into how to use the BMC and how to use the Value Proposition Canvas, which are key tools to understanding the business and taking action.
Perguntas Frequentes – FAQ
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