This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments.
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Design-Led Strategy: Design thinking for business strategy and entrepreneurship
Universidade de SydneyInformações sobre o curso
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Programa - O que você aprenderá com este curso
What is design-led strategy?
Primary market research and problem statement definition
Prototyping and product ideation
Design-led strategy in practice: Corporate case studies
Avaliações
- 5 stars70,76%
- 4 stars22,97%
- 3 stars4,42%
- 2 stars0,97%
- 1 star0,86%
Principais avaliações do DESIGN-LED STRATEGY: DESIGN THINKING FOR BUSINESS STRATEGY AND ENTREPRENEURSHIP
The course was great but I wish it had dug a bit deeper into how to use the BMC and how to use the Value Proposition Canvas, which are key tools to understanding the business and taking action.
It's a very valuable and professional course. If you are starting your own business this course will help you to solve many doubts on the process of problem resolution and planning.
This course is a very useful and excellent course I would say. Well comprehend and I love the part which brings in real life examples of how Swiss Re and Ubank used the design strategy.
The course was succinct and provided useful case studies and tools to help implement a design thinking process. I would recommend it to other busy professionals who need a crash course on this topic.
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