About this course: The Capstone project is the culmination of your journey through the Business English for Non-Native Speakers specialization. It is aimed at applying the written and spoken skills that you have gained to an authentic business situation. You will be able to choose a business case provided by HKUST, or use an example from your own work experience and: (1) prepare an online video presentation (approx. ½ hour) that analyses the case and provides recommendations, and (2) prepare a business recommendation report to coincide with the presentation (approx. 2,000 words). The report should include an executive summary, analyses of the case and recommendations.
Created by: The Hong Kong University of Science and Technology
Taught by: Sean McMinn, Senior Insructor
Center for Language Education
Taught by: Kin Tang, Instructor
Center for Language Education
Taught by: Delian Gaskell, Instructor
Center for Language Education
| Basic Info |
Course 5 of 5 in the
Business English for Non-Native Speakers Specialization.
|
| Commitment | 7 weeks of study, 2-3 hours/week |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
Syllabus
WEEK 1
Week 1 Initial case analysis
Welcome to Week 1! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 1-page case analysis. The suggested links to previous lectures and readings will help you plan the content and structure...
1 video, 5 readings, 1 practice quiz
Graded: Creating a preliminary case analysis
WEEK 2
Week 2 Writing an informal situational analysis
Welcome to Week 2! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 1-page situational analysis. The suggested links to previous lectures and readings focus on giving explanations and maki...
3 readings, 1 practice quiz
Graded: Writing a situational analysis
WEEK 3
Week 3 Creating a draft executive summary
Welcome to Week 3! In this module you review relevant materials that will help you with the non-graded assignment that involves producing a 2-page executive summary for a recommendation report. The suggested links to previous lectures and readings focus on the...
4 readings, 1 practice quiz
Graded: Writing Parts 1 and 2 of an executive summary
WEEK 4
Pitching your idea
Welcome to Week 4! In this module you review relevant materials that will help you with the non-graded assignment that involves pitching an idea or suggestion. The suggested links to previous lectures and readings will help you plan the content and structure o...
4 readings, 1 practice quiz
Graded: Pitching your solution
WEEK 5
Week 5 - Presenting a problem or situational analysis
Welcome to Week 5! In this module you review relevant materials that will help you with the non-graded assignment that involves presenting a situation or problem analysis. The suggested links to previous lectures and readings focus on conducting an audience an...
5 readings, 1 practice quiz
Graded: Presenting a situational analysis
WEEK 6
Week 6 - Presenting recommendations and justifications
Welcome to Week 6! In this module you review relevant materials that will help you with the non-graded assignment that involves presenting recommendations and justifications for the case problem. The suggested links to previous lectures and readings focus unde...
5 readings, 1 practice quiz
Graded: Presenting your recommendations and justifications
WEEK 7
Week 7 - Capstone project
1 video, 1 reading
Graded: Presentation
Graded: Business recommendation report
FAQs
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Coursework
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Creators
The Hong Kong University of Science and Technology
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Pricing
| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
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