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Voltar para Estratégia Competitiva Avançada

Comentários e feedback de alunos de Estratégia Competitiva Avançada da instituição Universidade Ludwig-Maximilians de Munique (LMU)

4.7
estrelas
726 classificações
158 avaliações

Sobre o curso

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Melhores avaliações

AA

Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

AD

Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

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76 — 100 de 156 Avaliações para o Estratégia Competitiva Avançada

por SHITAL R Z

Jun 16, 2020

A great course for career.

por ASHUTOSH P

Aug 22, 2020

easy langue to understand

por Joji A

May 23, 2020

good content and delivery

por Елизавета В

Jun 28, 2020

That was a great course.

por Naveen K

Aug 22, 2015

Awesome concept to learn

por Rayees A L

Jul 14, 2020

Great fully satisfied

por SANCHIT M

May 17, 2020

very helpful course

por Vladimir R

Oct 11, 2016

Excellent course...

por Jaqueline K W

Aug 07, 2015

Perfect professor!

por Anthony

Jul 05, 2020

¡excelente curso!

por Diego A M R

Mar 23, 2019

Excellent course.

por Vadim M

Aug 25, 2015

Simply excellent!

por Mohammad H A

Apr 06, 2018

Very informative

por Arun R

May 29, 2017

Fantastic Course

por Mounika V

Jul 16, 2016

great experience

por Chandan S

Aug 15, 2020

Very Insightful

por Abelardo R

Nov 20, 2015

Amazing course.

por VIJESH C

Jun 04, 2020

Super course..

por Diego A R O

Sep 04, 2020

Great Course

por Gopal S

Jan 21, 2018

Great course

por Dinh N M

Feb 22, 2016

Just love it

por anshuman s

Apr 08, 2018

challenging

por HP H

Nov 06, 2015

World-class

por Miguel M

Apr 15, 2018

Very good!

por andy t

Dec 11, 2016

THANK YOU!