Build Communication Skill for Professional Success. Master business writing, graphic design, and business presentation skills

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Programa de cursos integrados Effective Communication: Writing, Design, and PresentationUniversidade do Colorado em Boulder

O que você vai aprender

To Write Masterfully

To Design Elegantly

To Speak Powerfully

To Present Your Ideas and Your Best Self to the World

Habilidades que você terá

Business WritingPresentationGraphic DesignWritingGrammarCommunicationGraphicsTypographyPublic Speaking

Sobre este Programa de cursos integrados

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Over seventy companies and tens of thousands of students worldwide have used Effective Communication to deliver ideas powerfully in the workplace. By taking Business Writing, Graphic Design, and Successful Presentation, you’ll hone your written, visual, and verbal business presentation skills. You'll learn to write well-organized, clear business documents; to design elegant presentation slides, reports, and posters; and to present and speak with confidence and power. In the final Capstone Project, you'll develop a portfolio of work—including a memo, a slide deck, and a presentation—to showcase your communication skills and represent your personal brand. The Effective Communication Specialization takes you on a journey of self realization. You’ll learn that excellence in communication involves the ability to express who you are—your best self—in everything you do. What our students say: "A life-changing specialization." "Simple yet powerful rules." "Essential for everyone."

Projeto de Aprendizagem Aplicada

Each course offers you short projects that take you step-by-step through the foundational principles, organizational strategies, and concrete steps of writing and designing business documents and delivering a public presentation. In the capstone, you'll create a memo, slide deck, and presentation that synthesize your learning to give you the tools to communicate your ideas powerfully in the workplace.

Certificados compartilháveis

Tenha o certificado após a conclusão

Cursos 100% on-line

Comece imediatamente e aprenda em seu próprio cronograma.

Cronograma flexível

Definição e manutenção de prazos flexíveis.

Nível iniciante

No background required. These courses teach foundational skills in writing, design, and speaking that everyone needs for professional success.

Aproximadamente 5 meses para ser concluído

Ritmo sugerido de 4 horas/semana

Inglês

Legendas: Inglês, Árabe, Francês, Portuguese (European), Italiano, Vietnamita, Alemão, Russo, Espanhol

Certificados compartilháveis

Tenha o certificado após a conclusão

Cursos 100% on-line

Comece imediatamente e aprenda em seu próprio cronograma.

Cronograma flexível

Definição e manutenção de prazos flexíveis.

Nível iniciante

No background required. These courses teach foundational skills in writing, design, and speaking that everyone needs for professional success.

Aproximadamente 5 meses para ser concluído

Ritmo sugerido de 4 horas/semana

Inglês

Legendas: Inglês, Árabe, Francês, Portuguese (European), Italiano, Vietnamita, Alemão, Russo, Espanhol

Como funciona o programa de cursos integrados

Fazer cursos

Um programa de cursos integrados do Coursera é uma série de cursos para ajudá-lo a dominar uma habilidade. Primeiramente, inscreva-se no programa de cursos integrados diretamente, ou avalie a lista de cursos e escolha por qual você gostaria de começar. Ao se inscrever em um curso que faz parte de um programa de cursos integrados, você é automaticamente inscrito em todo o programa de cursos integrados. É possível concluir apenas um curso — você pode pausar a sua aprendizagem ou cancelar a sua assinatura a qualquer momento. Visite o seu painel de aprendiz para controlar suas inscrições em cursos e progresso.

Projeto prático

Todos os programas de cursos integrados incluem um projeto prático. Você precisará completar com êxito o(s) projeto(s) para concluir o programa de cursos integrados e obter o seu certificado. Se o programa de cursos integrados incluir um curso separado para o projeto prático, você precisará completar todos os outros cursos antes de iniciá-lo.

Obtenha um certificado

Ao concluir todos os cursos e completar o projeto prático, você obterá um certificado que pode ser compartilhado com potenciais empregadores e com sua rede profissional.

Este Programa de cursos integrados contém 4 cursos

Curso1

Curso 1

comunicação escrita empresarialcomunicação escrita empresarial

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Writing well is one of the most important skills you can develop to be successful in the business world. Over seventy companies and thirty thousand students--from professional writers to new employees to non-native English speakers to seasoned executives--have used the techniques in Business Writing to power their ability to communicate and launch their ideas. This course will teach you how to apply the top ten principles of good business writing to your work, how to deploy simple tools to dramatically improve your writing, and how to execute organization, structure, and revision to communicate more masterfully than ever. From the very first lesson, you'll be able to apply your new learning immediately to your work and improve your writing today. Your ideas are powerful. Learn how to deliver them with the clarity and impact they deserve.

"Thank you for giving me the knowledge I need in life. [Business Writing] was helpful, life changing, and has made a huge impact in my writing." -- Message from a Business Writing student The principles you'll learn in this course enable you to become a great business writer. They also provide the foundation for moving into Graphic Design and Successful Presentation, so that you can unleash your best professional self whenever--and however--you present your ideas in the workplace.

Curso2

Curso 2

Design gráfico

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638 avaliações

Welcome to Graphic Design, the second course in the Effective Communications Specialization. Over 70 different companies have provided this specialization to their employees as a resource for internal professional development. Why? Because employers know that effective visual communication is the key to attracting an audience, building a relationship, and closing the sale.

This practical course gives you the tools to create professional looking PowerPoints, reports, resumes, and presentations. Using a set of best practices refined through years of experience, you’ll: • make your work look fresh and inspired. • apply simple design “tricks” to begin any project with confidence and professionalism. • receive and respond to criticism and revise your project from good to great. "This course is fantastic. It teaches a great amount of starter graphic design information but it is broken down into easily understood videos and quizzes. The quality was top notch and the interaction was as good as you would get in a brick and mortar school. I did not feel like I was missing anything by taking it online." - a recent Graphic Design student All of the course assignments can be completed with basic presentation software such as Microsoft PowerPoint, Google Slides, or Apple Keynote. You’ll also have opportunities to explore and apply more sophisticated tools, such as Adobe Photoshop, Illustrator, and InDesign.

Curso3

Curso 3

Successful Presentation

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513 avaliações

Few kinds of communication can have the effect of a powerful presentation. Even a short speech can motivate people to change long-held beliefs or to take action, and a wonderfully delivered speech can transform a normal person into a leader.

In this course, Prof. William Kuskin provides a series of pragmatic videos and exercises for successful public speaking and presentations. The course develops through four themes—mastering fear, developing a creative formula, using verbal and body language, and anticipating the room—so that you can discover your personal power as a speaker and give excellent presentations. Successful presentations do not rely on perfect teeth, a deep voice, or an army of scriptwriters. They depend largely on the same skills as successful Business Writing and Graphic Design: clarity, structure, and revision. The goal of the course, therefore, is to enable you to discover your own internal power as a speaker and express it to the world. After this course, with some practice, you will be able to go into any situation and command the room for as long as you like.

Curso4

Curso 4

Effective Communication Capstone Project

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14 avaliações

In the Effective Communication Capstone learners apply the lessons of Business Writing, Graphic Design, and Successful Presentation to create a portfolio of work that represents their mastery of writing, design, and speaking and that expresses their personal brand. The portfolio includes three individual elements—a written memo, a slide deck, and a presentation—integrated around a single topic. We provide the elements for a basic capstone, but we also invite our learners to create their own project if they so choose. This self-designed "Challenge Capstone" allows learners to engage meaningfully in their world by choosing a project relevant to their current job or by volunteering to write, design, and speak for a social organization of their choice.

By successfully undertaking the Capstone, learners will accomplish three main goals: 1. They will hone their writing, design, and speaking skills and build a portfolio for a job search and/or professional application; 2. They will shape these skills into a unique brand identity; and, if they choose, 3. They will undertake a transformative effect in the world around them. Ultimately, the importance of Capstone portfolio is greater than the sum of its individual parts. Its true goal lies in each student’s personal transformation and expression of their best selves. We invite you to unleash your skills and we can't wait to see the results!

Instrutores

oferecido por

Universidade do Colorado em Boulder

CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.

Perguntas Frequentes – FAQ

Qual é a política de reembolso?
Se você se inscrever, terá 7 dias para testar sem custo e, durante este período, pode cancelar sem multa. Depois disso, não reembolsamos, mas você pode cancelar sua inscrição a qualquer momento. Veja nossa política para o reembolso total.
Posso me inscrever em um único curso?
Sim! Para começar, clique na carta de curso que lhe interessa e se inscreva. Você pode se inscrever e concluir o curso para ganhar um certificado compartilhável ou você pode auditar para ver os materiais do curso de graça. Quando você se inscrever em um curso que faz parte de uma especialização, você está automaticamente inscrito para a especialização completa. Visite o seu painel de aluno para acompanhar o seu progresso.
Existe algum auxílio financeiro disponível?
Sim, a Coursera oferece auxílio financeiro ao aluno que não possa pagar a taxa. Faça a solicitação clicando no link Auxílio Financeiro, abaixo do botão "Inscreva-se" à esquerda. Preencha uma solicitação e será notificado caso seja aprovado. Você terá que completar esta etapa para cada curso na Especialização, incluindo o Trabalho de Conclusão de Curso. Saiba mais .
Posso fazer o curso gratuitamente?
Quando se inscrever no curso, você terá acesso a todos os cursos na Especialização e ganhará um certificado quando concluir o trabalho. Se você só quiser ler e visualizar o conteúdo do curso, pode auditar o curso gratuitamente. Se não puder pagar a taxa, você pode solicitar ajuda financeira.
Este curso é realmente 100% on-line? Eu preciso assistir alguma aula pessoalmente?
Este curso é totalmente on-line, então não existe necessidade de aparecer em uma sala de aula pessoalmente. Você pode acessar suas palestras, leituras e atribuições a qualquer hora e qualquer lugar, via web ou dispositivo móvel.
Quanto tempo é necessário para concluir a Especialização?
Time to completion can vary based on your schedule, but most learners are able to complete the Specialization in four to five months.
Quantas vezes é oferecido cada curso na Especialização?
Each course in the Specialization is offered on demand, and may be taken at any time.
What background knowledge is necessary?
Basic knowledge of presentation software (like PowerPoint, Keynote, or Prezi) or design software, such as InDesign or Illustrator.
Do I need to take the courses in a specific order?
Although the three courses in the specialization can be taken separately, they are deeply integrated around their lessons. Upon completion of the three courses, learners will understand that the business of writing, design, and presentation is one continuous endeavor of personal branding, and that these skills rest upon the same fundamental, replicable principles. We recommend taking them in the order that they are offered.
Vou ganhar créditos universitários por concluir a Especialização?
Coursera courses and certificates don't carry university credit, though some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.
What will I be able to do upon completing the Specialization?
You’ll learn straightforward, broadly serviceable techniques to improve your writing, design, and presentation skills. Upon completion of this specialization, you'll:
--Understand and apply the fundamental principles that drive success in writing, design, and presentation.
--Write well organized, clear documents.
--Design impactful and elegant slides, reports, documents, and other visual products.
--Speak with confidence and power.
This specialization gives you the tools to present your ideas with impact and showcase your best professional self in your documents, slides, and speaking.
What software and hardware will I need to complete this specialization?
Wordprocessing software like Microsoft Word will be helpful for Business Writing. For Graphic Design, learners need some familiarity and access to presentation software, like Microsoft PowerPoint and Apple Keynote. Although it is not required, design students may also use programs like Adobe Photoshop, Illustrator, or InDesign. For Successful Presentation, the ability to record and upload short videos will be useful (a phone video camera or built in camera in a computer will be suitable).

Mais dúvidas? Visite o Central de Ajuda ao Aprendiz.