Informações sobre o curso
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Programa - O que você aprenderá com este curso

Semana
1
3 horas para concluir

Module 1: Purpose-Driven Leadership

In this module, you’ll learn how to define your purpose and develop a plan to cultivate purpose for your organization. You’ll gain a deep understanding of the critical importance of purpose-driven leadership in a successful organization and why businesses can and should pursue a larger social or environmental purpose. You'll also analyze the five models of social purpose, from generous contributors to impact investors. Through close examination of case studies such as Daily Table and TOMS shoes, you’ll learn how to test your assumptions and find the winning situation for your investors, employees, and customers. By the end of this module, you’ll have a more clearly defined understanding of the purpose your organization wants to pursue and how to prepare for successful implementation.

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17 vídeos ((Total 112 mín.)), 4 leituras, 1 teste
17 videos
(Optional) Interview with Derek Handley4min
(Optional) Interview with Kyle Zimmer: Part 12min
Test Your Assumptions11min
Find the Win-Win9min
(Optional) Interview with Chad Dickerson: Part 16min
(Optional) Interview with Bobby Turner1min
(Optional) Interview with Kyle Zimmer: Part 28min
Bring it Home11min
(Optional) Interview with Chad Dickerson: Part 23min
(Optional) Interview with Kat Taylor4min
(Optional) Interview with Jostein Solheim1min
(Optional) Interview with Kyle Zimmer: Part 32min
Evaluate, Revise, and Renew13min
Module Wrap-Up1min
4 leituras
Reading - Cultivate Your Purpose Worksheet10min
Reading - Test Your Assumptions Worksheet10min
Reading: Logic Model Worksheet10min
Module 1 - Lecture Slides10min
1 exercício prático
Module 1 Quiz20min
Semana
2
2 horas para concluir

Module 2: How Business Drives Social Impact

What is the relationship between impact and financial performance? Does it pay for a company to drive impact? In this module, you'll learn various methods businesses use to create social and environmental impact. You’ll identify the different components of impact measurement: valence, focus, depth, breadth, and cost-effectiveness. With Nick Ashburn, Senior Director of Impact Investing of Wharton Social Impact, you’ll discuss real-life examples such as Starbucks, Campbell’s Soup, and Warby Parker, and the impactful decisions they made in employment, operations, and investment. By the end of this module, you’ll be able to refine the method in which your business can reduce environmental challenges and/or ensure fair and equal opportunity, and create a plan for your company to drive both impact and financial performance.

...
11 vídeos ((Total 102 mín.)), 1 leitura, 1 teste
11 videos
Practices: Operations and Supply with Nick Ashburn6min
Practices: Investment with Nick Ashburn5min
Products and Services with Nick Ashburn6min
Philanthropy with Nick Ashburn6min
Impact and Profit8min
Conclusion1min
(Optional) Interview with Bart Houlahan23min
(Optional) Interview with Lisa Hall21min
1 leituras
Module 2 - Lecture Slides10min
1 exercício prático
Module 2 Quiz20min
Semana
3
2 horas para concluir

Module 3: Impact Measurement

In this module, you’ll examine the criteria and standards of evidence developed to measure the true social impact of your organization. You’ll identify the Sustainable Development Goals (SDGs) and Environmental Social and Governance Criteria (ESG) to be able to better answer the question “What is the Impact of X?” By examining the Nesta Foundation Framework and its standard of evidence, you’ll explore the different levels of rigor for each logic model using real-life examples and learn to accurately assess your organization’s inputs, outputs, and impact. By the end of this module, you’ll be able to calculate the Social Return on Investment (SROI) of your enterprise and be able to strategize an effective plan for your business.

...
10 vídeos ((Total 100 mín.)), 1 leitura, 1 teste
10 videos
Logic Model Level 15min
Logic Model Level 210min
Logic Model Level 37min
Logic Model Level 418min
Logic Model Level 57min
Logic Model Level Q23min
Conclusion5min
1 leituras
Module 3 - Lecture Slides10min
1 exercício prático
Module 3 Quiz20min
Semana
4
3 horas para concluir

Module 4: Impact Investing

This module was designed to introduce you to the basics of impact investing. By analyzing global trends on Socially Responsible Investing (SRI), classic models of impact investment such as microfinance, and actual research data, you’ll gain a deeper understanding of the current models of impact investment and which model would work best for your organization. Through exploring other benefit corporations and the UN Principles of Responsible Investment, you’ll discover how NGOs, government, and shareholders and their roles in impactful investments. By the end of this module, you’ll be able to gauge the risk and rewards behind impactful investments, and be able to navigate these issues effectively while exerting sustainable and meaningful impact.

...
8 vídeos ((Total 129 mín.)), 2 leituras, 1 teste
8 videos
Great Expectations30min
The Community12min
What Can Government Do?9min
Shareholder Activism9min
Is There an (Expected) Cost to Social Investing?26min
2 leituras
Module 4 - Lecture Slides10min
Survey for those who have finished the Specialization10min
1 exercício prático
Module 4 Quiz20min
4.6
31 avaliaçõesChevron Right

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comecei uma nova carreira após concluir estes cursos

64%

consegui um benefício significativo de carreira com este curso

33%

recebi um aumento ou promoção

Principais avaliações do Business Strategies for Social Impact

por PHJan 1st 2018

Great course; very insightful look into how business and other organizations can effect positive social impact in the course of achieving their objectives and completing routines.

por GODec 2nd 2018

Awesome courses with great lecturers. It takes commitment and discipline to complete an online course. The lecturers really helped in keeping my interest alive.

Instrutores

Avatar

Katherine Klein

Edward H. Bowman Professor of Management
The Wharton School
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Christopher Geczy

Adjunct Professor of Finance
Finance

Sobre Universidade da Pensilvânia

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

Sobre o Programa de cursos integrados Business Strategies for A Better World

You’re not just interested in making money. You’re interested in making a difference in the world too. Set your career and your business on the road to success by learning evidence-based strategies to achieve sustainable social impact: profits with purpose. This specialization was designed to give you the tools and strategies you need to create measurable social impact around the world – whether your impact goal is to create jobs, to reduce malnutrition, or to increase access to environmentally-friendly and affordable housing, or to make a positive difference in some other way. In these four courses taught by acclaimed Wharton professors, you’ll learn how to apply effective business strategies to real-world problems through a deep understanding of the global practices and trends shaping the world today. By the end of this Specialization, you’ll be able to: ● Lead, invest and make business decisions for social impact ● Analyze information about global trends to make more informed strategic business decisions ● Understand the role of corruption in societies so you can make better business decisions ● Develop, launch, test, and scale entrepreneurship projects which have high-potential of significant positive social impact...
Business Strategies for A Better World

Perguntas Frequentes – FAQ

  • Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.

  • Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.

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