Jan 31, 2019
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
Nov 15, 2016
Amazing course for even beginners in the field of customer analytics. Highly recommend to do this course for enhancing the analytical skills. Examples and case studies explains the concept very well.
por Azhar I•
Apr 26, 2017
Thank you so much! This course is my first course what I have done!!! The content is really interesting and useful! And I so much love professor's passion about Customer Data!
por Kelvin W•
Sep 23, 2015
It will give you the ability to converse, to imagine, and to know what should someone do in the era of Big Data. It won't give you the technical ability to implement it though
por Pankaj R•
Mar 21, 2019
How to create valuable data, ranking of the customers according to there presence, marketing techniques, customer data collection applications and many more. thank you somuch
por Tara P•
Nov 21, 2019
Found this course super interesting, as as challenging (specifically Week 2). The application of our learnings in Week 5 really interesting and put the theory into practice.
por Liam Y•
Dec 24, 2017
I really enjoyed this course as it linked my experience in economics and statistics in an interesting and engaging manor, teaching me new ways to look at customers and data.
por Francisco E B•
Oct 10, 2016
Very Good material, the topics are very well presented and explained. The approach is didactic and the additional material gives room to further exploration. I do recommend.
por Rana S G•
Jul 01, 2016
This is a fantastic course. It is broadened my horizon on how business should focus on customer who matter. Faculty is excellent and so is the content. Delivery is awesome.
por Wenqi O•
Dec 18, 2018
Super great class. The way that this course teaches me is interactive and stimilates a lot of personal thinking. Also the structure of the course is super lean and clear.
por Brent A•
Aug 03, 2018
Really good course to start with.
Professors are very engaged, content is very well structured and evaluations are fair; so long as you actively watched the video content.
por Yuzheng A•
Jul 18, 2017
I learned a lot in this course! I would like to thanks for this course for motivating me to explore more application of customer analytics and case studies in real life.
Aug 17, 2019
Very Clear and concise module. Explains terms and theories with great examples and clarity. Recommended for anyone, even without previous knowledge of analytics domain.
por vivek g•
Sep 11, 2018
this is a great course, to understand the perspective of customer analytics at basic level. This project really helps in building foundation of customer data analytics.
por Manuj B•
Aug 29, 2018
This course has given me a lot of insights about Customer Analytics. The questions were a bit tricky at times, but make you understand through the depth of the lectures
por Juan d D A H•
Oct 01, 2019
Un muy buen curso para entender a mayor profundidad el CLV y cuál debería ser el acercamiento de un analista ante toda la cantidad de información que tiene a la mano.
por LUIS H B•
May 16, 2016
Excellent instructor and material provided to support the Course.
Definitely a MUST have Course for professionals looking to improve their Marketing Analytics Skills.
por Saurabh S•
Aug 21, 2016
I was felt really honored by doing this course under the Wharton University. The study material were really good and quiz were brain storming. Thank you very much.
por Aparna M•
Mar 21, 2016
This has been a great course and I would highly recommend it to others. The course allows us to understand Customer Analytics as a beginner and it builds our knowl
por Muhammad E•
Oct 30, 2017
A great course that provides learners with an insight of what firms are doing today to maximize their profit. Great instructors, enjoyable experience, I loved it.
por Muhammad M M•
Nov 02, 2016
Great insights for someone who isn't well versed in these fields of data collection. Also sums up customer data analysis well in a short while. Great instructors!
por HONEY S•
Dec 03, 2019
It was an enlightening course for me which has opened my eyes to much greater realities in the field of marketing analytics. a must for a marketing professional.
por Deepak S•
Nov 23, 2016
it is very insightful to learn about descriptive, predictive and prescriptive analytics. It helped me bridge the knowledge gaps in customer marketing analytics.
por Milind K S•
Sep 14, 2019
It was a great experience learning the course since it was application-based. The professors were both witty and work-oriented which kept the interest running.
por yujie c•
Dec 13, 2017
this course is very interesting and useful to the beginner who has no background. Highly recommend to people with Engineer background and you will learn a lot!
por vijay k s•
Mar 29, 2019
the couse gave me really great insights regarding market research and customer analytics. the application part of the course was the most fullfilling content.
por Miranda R R•
Sep 11, 2018
It would be nice to have another course with more technical analysis tools and exercises from real life where you had to do some analysis to submit an answer.