Jan 31, 2019
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
Feb 03, 2020
The course is very good. I have learned a lot from the course. A lot of interesting topics and help me to under the marketing. I will for sure continue learning more courses from this specialization.
por Siqi L•
Nov 17, 2019
A good overview of marketing analytics. But its too vague and it doesn't demonstrate the how-to conduct analysis on the data to predict the future outcome.
por Kumar A•
Jul 06, 2017
Very basic course and assignments were not rigorous. I was expecting an assignment where I would have been expected to calculate CLV or predict an outcome.
por Angel S•
Feb 07, 2016
pretty easy materials.
was a bit frustrated because questions on the tests did not seem to come from the material covered for a few of the test questions.
por AMOL P B•
Jan 04, 2019
I haven't got much out of probabilistic model. the content provided needs to have better reading materiel for deeper grasping. Thank you.
Apr 13, 2016
to my opinion it's too basic, was really nothing new to learn. And i also felt that the course is outdated, it's like from early 2000th...
por Alexandre T•
Apr 12, 2018
Would have been great to have real life examples outside a typical convenience store and retail with real life tool in real life cases.
por Jyothi-Raghav J•
Jan 09, 2018
Good course for marketing people who are new to customer analytics. More concepts and models would be great for this course objective.
por Riccardo I•
Dec 25, 2017
Interesting hints, inspiring professors, lacks formal explanations and exercises, a little too verbose. Longer would have been better.
por Mittapalli A•
Sep 14, 2019
Its good but not interesting. The speaker's and data does not match a little. But Im looking forward to start operation analytics.
por Minna H•
May 12, 2017
All the presenters were excellent, but the content was somewhat of complicated or to me in blur. I wanted more concrete examples.
por Salvador N•
Jan 11, 2016
A lot of the content is pretty basic. I was expecting something a little more in depth. There weren't even any problem sets.
Aug 08, 2016
Not a deep dive into the customer analytics but got to know the basics which will help us to work with an academic project.
por Sachin M•
Sep 28, 2015
I was a bit underwhelmed by the course. It had lot of lectures and theories but limited case studies / and no exercises.
por Md. S B•
May 02, 2019
Good knowing about the Customer in basics . Was expecting to have more real life scenarios to be explained though.
por nikita b•
Nov 01, 2016
Good in theoretical aspects....should include some practical orientation to impart more value through this course.
por Subramanian M S•
Oct 05, 2015
Fairly basic and theoretical. More applied customer analytics assignments would make the course worth one's while
Feb 18, 2020
That is a good course only for beginners. Actually do not expect to learn profoundly about customer analytics
por Piyush S•
Nov 23, 2019
The course gives only a basic idea. Some assignments capture the depth but those things are not explained.
por Jessica N M P•
Oct 09, 2018
Useful but it would have been nice to have worked through the math or worked through a relatable example
por CAMILO A R S•
Feb 05, 2020
The course have informatión, examples and other text so ancient. Tue course is not update to our days.
por Serene T S H•
Apr 01, 2016
This course is overall good for general knowledge. Would prefer more depth in terms of content touched.
por Dilip D P•
Aug 08, 2016
I expected a more in depth understanding of the course like learning the mathematical modes described
por Arnab K G•
Nov 10, 2015
Quizzes are worded in a very round about manner, making passing them a test of the English language!
por Leandro L R H•
Feb 07, 2016
The class should provide further reading to develop advanced topics. It's just a general overview.
por Gopalji T•
Oct 07, 2019
Should have more technical analysis level details to perform some analysis and check the outcome