Sobre este Programa de cursos integradosSobre esta Especialização

This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats.

...
Globe

cursos 100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Calendar

Cronograma flexível

Definição e manutenção de prazos flexíveis.
Beginner Level

Nível iniciante

Clock

Aprox. 11 meses restantes

4 horas/semana sugeridas
Comment Dots

English

Legendas: English

Habilidades que você terá

Business CommunicationCommunicationBusiness WritingWriting
Globe

cursos 100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Calendar

Cronograma flexível

Definição e manutenção de prazos flexíveis.
Beginner Level

Nível iniciante

Clock

Aprox. 11 meses restantes

4 horas/semana sugeridas
Comment Dots

English

Legendas: English

Como funciona o programa de cursos integrados

Fazer cursos

Um programa de cursos integrados do Coursera é uma série de cursos para ajudá-lo a dominar uma habilidade. Primeiramente, inscreva-se no programa de cursos integrados diretamente, ou avalie a lista de cursos e escolha por qual você gostaria de começar. Ao se inscrever em um curso que faz parte de um programa de cursos integrados, você é automaticamente inscrito em todo o programa de cursos integrados. É possível concluir apenas um curso — você pode pausar a sua aprendizagem ou cancelar a sua assinatura a qualquer momento. Visite o seu painel de aprendiz para controlar suas inscrições em cursos e progresso.

Projeto prático

Todos os programas de cursos integrados incluem um projeto prático. Você precisará completar com êxito o(s) projeto(s) para concluir o programa de cursos integrados e obter o seu certificado. Se o programa de cursos integrados incluir um curso separado para o projeto prático, você precisará completar todos os outros cursos antes de iniciá-lo.

Obtenha um certificado

Ao concluir todos os cursos e completar o projeto prático, você obterá um certificado que pode ser compartilhado com potenciais empregadores e com sua rede profissional.

how it works

Este Programa de cursos integrados contém 5 cursos

1Curso

Business English: Basics

4.4
277 classificações
60 avaliações
This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We'll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization. After completing this course, you will be able to: - describe things and events in the context of Business English - make requests in the context of Business English - support arguments in the context of Business English - use appropriate tone and style according to the context of Business English - conduct an audience analysis - match audience with the purpose and medium of communication - analyse and summarise business data...
2Curso

English for Effective Business Writing

4.3
104 classificações
26 avaliações
This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to produce the professional business documents in the Capstone project. After completing this course, you will be able to: - write business emails - write an executive summary - write persuasively in English - adapt content to purpose, context and audience - use appropriate style and tone of writing for business purposes...
3Curso

English for Effective Business Speaking

4.4
86 classificações
14 avaliações
This course aims to improve your Business English speaking skills by developing your use of vocabulary, grammar, pronunciation, spoken communication skills within a Business context, and your ability to deliver professional business speeches for specific purposes. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to deliver the professional business presentation in the Capstone project. After completing this course, you will be able to: - delivery effective job interviews - give persuasive business pitches - delivery informative business presentations - speak persuasively in English - adapt content to purpose, context and audience - use appropriate style and tone of writing for business purposes...
4Curso

Business English for Cross-cultural Communication

4.7
47 classificações
9 avaliações
This course aims to prepare you for working in an cross-cultural Business setting. We'll learn about common cross-cultural theories and how they are relevant to everyday business practices in a globalised world. By combining all of your vocabulary, reading, speaking, and writing skills that you acquired in the previous three courses, you will learn how language plays an important role in cross-cultural communication. You will also enhance your cross-cultural understanding and will be able to use vocabulary, tone and style, and spoken and written communication skills within a cross-cultural Business context. Skills learned in this course help prepare you to deliver the professional business presentation in the Capstone project. After completing this course, you will be able to: - identify possible cross-cultural issues and misunderstandings in communication - apply strategies to overcome possible cross-cultural issues and misunderstandings in communication - produce documents with an appropriate style for business communication purposes within a cross-cultural situation - deliver a speech with an appropriate style for business communication purposes within a cross-cultural situation...

Instrutores

Kin Tang

Instructor
Center for Language Education

Delian Gaskell

Instructor
Center for Language Education

Sean McMinn

Senior Insructor
Center for Language Education

Sobre The Hong Kong University of Science and Technology

HKUST - A dynamic, international research university, in relentless pursuit of excellence, leading the advance of science and technology, and educating the new generation of front-runners for Asia and the world....

Perguntas Frequentes – FAQ

  • Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

  • This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

  • This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

  • We estimate that it will take up to five weeks to complete each course.

  • A min of IELTs 5.5 and a max of IELTS 7.0 is recommended. See IELTS Band Scale for more info. Or, a min of 46-59 and a max of 102-109 TOEFL Score is recommended. See TOEFL Score Scale for more info.

  • Yes. Each course sets a foundation for the one that follows.

  • You will be able to write professional business documents and be able to delivery effective and persuasive business presentations in English.

Mais dúvidas? Visite o Central de Ajuda ao Aprendiz.