How to edit and improve a Facebook Ad

oferecido por
Coursera Project Network
Neste projeto guiado, você irá:

Use Facebook Insights to understand your audience’s interests.

Discover different Facebook ad formats.

Clock2 hours
IntermediateIntermediário
CloudSem necessidade de download
VideoVídeo em tela dividida
Comment DotsInglês
LaptopApenas em desktop

After completing this guided project, no matter if you are launching a new brand or want to optimize the social media strategy for an existing brand, you will be able to edit and improve your Facebook ads. The goal of this project is to get to know creative but yet simple ways to reach your target audience on Facebook. The objective of social media marketing is to find creative ways to attract the attention of users for its products and services, many times on a lean marketing budget. Today, you will first create a Facebook Business Page Account. Then, we will take a close look at different kinds of Facebook advertisements and analyze strategies of optimizing a Facebook advertisement. Your newly achieved skills will help you reach and grow your target audience when creating a new Facebook ad campaign in the future.

Habilidades que você desenvolverá

  • Advertising
  • Social Media Marketing
  • Advertising Campaign
  • Social Media Platforms

Aprender passo a passo

Em um vídeo reproduzido em uma tela dividida com a área de trabalho, seu instrutor o orientará sobre esses passos:

  1. Create a Facebook Business Account.

  2. Use Facebook Insights to understand your audience’s interests.

  3. Grow your target audience by choosing the audience setting in Ads Manager that is right for you.

  4. Discover different ad formats.

  5. Create eye-catching visuals that Facebook users will love.

Como funcionam os projetos guiados

Sua área de trabalho é um espaço em nuvem, acessado diretamente do navegador, sem necessidade de nenhum download

Em um vídeo de tela dividida, seu instrutor te orientará passo a passo

Perguntas Frequentes – FAQ

Perguntas Frequentes – FAQ

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