Create User Journey Maps with Loops in Miro

oferecido por
Coursera Project Network
Neste projeto guiado, você irá:

Visualize the User Experience and explore maps in Miro.

Understand the templates and tools available and install a sharable User Experience board in Miro.

Flesh out the project scenario in a User Journey map, add in a loyalty loop and consider additional opportunities in Miro.

Clock2 hours
IntermediateIntermediário
CloudSem necessidade de download
VideoVídeo em tela dividida
Comment DotsInglês
LaptopApenas em desktop

By the end of this project, you will be able to build a user experience map to visualize a buying process and add in a loyalty loop to identify opportunities for iterative improvements in the user experience that reduce churn. To do this you will gain hands-on experience exercising empathy to accurately document the stages, actions, emotions, and thoughts of the user while assessing opportunities for continuous improvements that support customer loyalty in the Miro online visual collaboration platform for teamwork. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Habilidades que você desenvolverá

  • Business Process Management
  • User Experience Design (UXD)
  • Marketing Strategy
  • Identifying Areas for Continuous Improvements
  • Customer Loyalty Marketing

Aprender passo a passo

Em um vídeo reproduzido em uma tela dividida com a área de trabalho, seu instrutor o orientará sobre esses passos:

  1. Review the value of user experience mapping, the fundamentals of User Interface (UI) design, and how both support the User Experience (UX).

  2. Identify components of User Experience maps with loops and consider the benefits of mapping loops.

  3. Frame the User Experience, identify the customer goal you will document in your project, and explore maps in Miro.

  4. Explore the templates and tools available and begin documenting the User Experience in Miro.

  5. Apply knowledge of the User Journey map, add in a loyalty loop, and mine opportunities to support the project scenario in Miro.

Como funcionam os projetos guiados

Sua área de trabalho é um espaço em nuvem, acessado diretamente do navegador, sem necessidade de nenhum download

Em um vídeo de tela dividida, seu instrutor te orientará passo a passo

Perguntas Frequentes – FAQ

Perguntas Frequentes – FAQ

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