Introduction to Week 5

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Habilidades que você aprenderá

Press Release, Public Relations, Branding, Influencers

Na lição

The Art of the Press Release

In this module, you will learn how to work with journalists and build a media contact list specific to your organization’s communication goals. You will understand the basics of the press release and pitch process, and practice writing your own.

Ministrado por

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    Erin Willis

    Associate Professor

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