Pay It Forward: Google and Others

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Visualizar o programa do curso

Habilidades que você aprenderá

Positioning (Marketing), Marketing, Marketing Strategy, Customer Satisfaction

Avaliações

4.8 (10,697 classificações)
  • 5 stars
    79,89%
  • 4 stars
    17,38%
  • 3 stars
    2,14%
  • 2 stars
    0,31%
  • 1 star
    0,26%
AT
2 de Dez de 2015

Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.

MK
10 de Dez de 2015

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!

Na lição
Applied Marketing (Optional)
These short lectures apply marketing principles taught in the course to current examples. Content in these lectures may deepen your understanding of course concepts, but won't be tested directly on the quizzes or exam.

Ministrado por

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    Barbara E. Kahn

    Professor of Marketing and Director, Jay H. Baker Retailing Center
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    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
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    Jagmohan Raju

    Joseph J. Aresty Professor

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