3.1 Defining the Focal Market

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Habilidades que você aprenderá

Discovery-Driven Planning, Elevator Pitch, Planning, Entrepreneurship

Avaliações

4.8 (2,936 classificações)
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CP

Oct 25, 2018

The lectures are indispensable for anybody embarking into new business ventures whether on a start-up or an established corporation. Great advice from world class faculty that has industry relevance.

MM

Apr 23, 2020

Very intresting and with helpful insight for developing opportunities. One thing could be done it is that they are focusing too much in the us market and mostly in products rather than in services.

Na lição
Module 3: Markets, Need-Finding and Planning

Ministrado por

  • Lori Rosenkopf

    Lori Rosenkopf

    Vice Dean and Director, Wharton Undergraduate Division
  • Karl  T. Ulrich

    Karl T. Ulrich

    Vice Dean of Entrepreneurship and Innovation
  • Ethan Mollick

    Ethan Mollick

    Associate Professor
  • David Bell

    David Bell

    President and Co-Founder at Idea Farm Ventures (IFV)
  • Kartik Hosanagar

    Kartik Hosanagar

    Professor
  • David Hsu

    David Hsu

    Richard A. Sapp Professor of Management

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