2.4 Importance of the Idea (VIDE Model)

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Habilidades que você aprenderá

Discovery-Driven Planning, Elevator Pitch, Planning, Entrepreneurship

Avaliações

4.8 (2,045 classificações)
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The lectures are indispensable for anybody embarking into new business ventures whether on a start-up or an established corporation. Great advice from world class faculty that has industry relevance.

It was very interesting to learn how to explore and test an idea. The additional audio and video interviews add up. On top of that, the professors use practical examples to illustrate the theory.

Na lição
Module 2: Opportunity Analysis

Ministrado por

  • Lori Rosenkopf

    Lori Rosenkopf

    Vice Dean and Director, Wharton Undergraduate Division
  • Karl  T. Ulrich

    Karl T. Ulrich

    Vice Dean of Entrepreneurship and Innovation
  • Ethan Mollick

    Ethan Mollick

    Associate Professor
  • David Bell

    David Bell

    Xinmei Zhang and Yongge Dai Professor, Professor of Marketing
  • Kartik Hosanagar

    Kartik Hosanagar

    Professor
  • David Hsu

    David Hsu

    Richard A. Sapp Professor of Management

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