Competitive Price Moves: Choose and Execute Best Move

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Habilidades que você aprenderá

Competitor Pricing Models, Pricing Strategies, Pricing to Competition, Price Discrimination, Market Segmentation


4.8 (208 classificações)

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13 de Jan de 2019

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I have added new information to me, it was an excellent course and I would like to complete another course. and I would to thank all teachers


16 de Jun de 2020

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Great course, Great tutors and helps me in many ways to grow. Thanks to the UVA and BCG teams.

Na lição

Disrupting Markets and Engaging in "Coopetition"

Ministrado por

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    Jean Manuel Izaret

    Senior Partner and Managing Director, Leader of BCG’s Global Pricing Practice

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    Ronald T. Wilcox

    NewMarket Corporation Professor of Business Administration & Senior Associate Dean for Degree Programs

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    Thomas Kohler

    Associate Director, Pricing

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