Essence of the Bottom-Up Approach

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Do curso por University of Illinois at Urbana-Champaign
Sustainable Innovation for Subsistence Marketplaces
38 classificações
University of Illinois at Urbana-Champaign
38 classificações
Curso 1 de 7 em Specialization Global Challenges in Business
Na lição
Module 4: Bottom-Up Enterprise
In this module you will learn about understanding needs in subsistence contexts. You will also learn about a structured approach to generating ideas for addressing the needs in subsistence marketplaces.

Conheça os instrutores

  • Madhu Viswanathan
    Madhu Viswanathan
    Diane and Steven N. Miller Professor in Business
    Department of Business Administration

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