4.0 Introduction to the session

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Habilidades que você aprenderá

Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition

Avaliações

4.5 (822 classificações)

  • 5 stars
    64,59%
  • 4 stars
    23,11%
  • 3 stars
    8,02%
  • 2 stars
    1,94%
  • 1 star
    2,31%

SM

24 de Ago de 2017

Filled StarFilled StarFilled StarFilled StarFilled Star

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all

KM

7 de Fev de 2021

Filled StarFilled StarFilled StarFilled StarFilled Star

Great course to learn about Positioning and Marketing Strategy. I highly recommend this course. Thank you for offering this valuable course to me

Na lição

Positioning

In the fourth module we speak about positioning itself. The positioning concept is analyzed and practical tools are shared to define it . Furthermore, key marketing strategies and market trends affecting positioning are offered.

Ministrado por

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    Ignacio Gafo

    Professor

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