Why Bad Causal Analytics Need Not Be Useless

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Habilidades que você aprenderá

Advertising, Data Analysis, Analytics, Marketing

Avaliações

4.5 (313 classificações)
  • 5 stars
    214 ratings
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    69 ratings
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    22 ratings
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AS

Feb 15, 2016

Great course. Fabulous insights in terms of case studies, especially by Prof Khosla. Good learning and takeaways from the course! :)

IG

Apr 11, 2016

The data analytics concept delivered wonderfully. The content is very powerful to motivate, engage and drive the learners to learn.

Ministrado por

  • Greg Carpenter

    Greg Carpenter

    James Farley/Booz Allen Hamilton Professor of Marketing Strategy, Director of the Center for Market Leadership, Faculty Director, Kellogg Markets and Customers Initiative (KMCI)
  • Florian Zettelmeyer

    Florian Zettelmeyer

    Nancy L. Ertle Professor of Marketing, Director, Program on Data Analytics at Kellogg
  • Sanjay Khosla

    Sanjay Khosla

    Adjunct Professor of Executive Education

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