Interview with Paolo Ziliani - Berlucchi

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Habilidades que você aprenderá

Promotion And Marketing Communications, Food Marketing, Marketing, Brand Management

Avaliações

4.8 (1,174 classificações)
  • 5 stars
    949 ratings
  • 4 stars
    199 ratings
  • 3 stars
    23 ratings
  • 2 stars
    2 ratings
  • 1 star
    1 ratings
AB

Apr 01, 2019

this is a very good course , excellent slides , well explained and the interviews with business people in food and beverage field where a great help to understand how they involve in the market.

T

May 08, 2019

The course and information was relevant, properly conveyed through the various mediums and also reinforced with the interviews at the end. The assessment ensures that knowledge was gained.

Na lição
Tradition vs. Innovation
The role of tradition and innovation along the customer experience in the food and beverage industry. The value of brands in the tradition and innovation dilemma.

Ministrado por

  • Gabriele Troilo

    Gabriele Troilo

    Associate Professor

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