Interview with Paolo Ziliani - Berlucchi

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Visualizar o programa do curso

Habilidades que você aprenderá

Promotion And Marketing Communications, Food Marketing, Marketing, Brand Management

Avaliações

4.8 (2,599 classificações)
  • 5 stars
    81.76%
  • 4 stars
    15.77%
  • 3 stars
    2%
  • 2 stars
    0.15%
  • 1 star
    0.30%
EC

May 20, 2020

Really enjoyed this course, found it very in-depth and relevant to the food and beverage industry. My one note would be for some of the links in the last 2 weeks to be updated as they no longer work.

TH

Jul 14, 2020

I enjoyed the content and they way the professor presented the material. The PPT was of great assistance throughout the course. Unfortunately I could not load most of the interest or YouTube videos.

Na lição
Tradition vs. Innovation
The role of tradition and innovation along the customer experience in the food and beverage industry. The value of brands in the tradition and innovation dilemma.

Ministrado por

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    Gabriele Troilo

    Associate Professor

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