How Experiences Apply to Content

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Do curso por Northwestern University
Content Strategy for Professionals: Engaging Audiences
348 classificações
Northwestern University
348 classificações
Curso 1 de 5 em Specialization Content Strategy for Professionals
Na lição
Experiences and Voice
Module 3 is all about using content “experiences” to engage the people you want to reach and the fundamentals of creating an editorial voice.

Conheça os instrutores

  • John Lavine
    John Lavine
    Founder, Professor and Director, Media Management Center
  • Candy Lee
    Candy Lee
    Professor
    Medill School of Journalism, Media, Integrated Marketing Communications
  • Randy Hlavac
    Randy Hlavac
    Lecturer, Medill IMC; CEO, Marketing Synergy Inc

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