The Importance of Measuring Your Content

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Avaliações

4.6 (165 classificações)

  • 5 stars
    70,90%
  • 4 stars
    20,60%
  • 3 stars
    6,06%
  • 2 stars
    2,42%

JG

13 de ago de 2019

Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!

CM

10 de dez de 2019

I found this last module far more articulated than the others, however, what I wished to see where more examples how on to apply the learnings

Na lição

Measuring Your Content's Engagement

Module 3 is a pivotal unit for Content Strategists. It will help you to understand how best to measure your content to maximize its effectiveness relative to the time you commit to it.

Ministrado por

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    Candy Lee

    Professor

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    John Lavine

    Founder, Professor and Director, Media Management Center

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    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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