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Case Study: Geopricing

What could be fairer than a data-driven analysis? Surely the dumb computer cannot harbor prejudice or stereotypes. While indeed the analysis technique may be completely neutral, given the assumptions, the model, the training data, and so forth, all of these boundary conditions are set by humans, who may reflect their biases in the analysis result, possibly without even intending to do so. Only recently have people begun to think about how algorithmic decisions can be unfair. Consider this article, published in the New York Times. This module discusses this cutting edge issue.

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