2-1.2: The Modes of Foreign Market Entry

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Do curso por University of Illinois at Urbana-Champaign
Corporate Strategy
295 classificações
University of Illinois at Urbana-Champaign
295 classificações
Curso 6 de 7 em Specialization Strategic Leadership and Management
Na lição
Module 2: Global Strategy
This module focuses on corporate strategy with particular emphasis on global strategy and competing around the world. It seeks to explain why multinational enterprises adopt different global strategies.

Conheça os instrutores

  • Joe Mahoney
    Joe Mahoney
    Professor of Business Administration
    University of Illinois, Urbana-Champaign College of Business Department of Business Administration

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